Amadeus partners with Yanolja to shape the future of travel tech

Amadeus partners with Yanolja to shape the future of travel tech

Amadeus has announced it is partnering with Yanolja Cloud, the global solutions business and wholly-owned subsidiary of Yanolja to collaborate and shape the future of travel.

Yanolja provides services related to travel, including accommodation, leisure, transportation, and restaurants. Its subsidiary Yanolja Cloud is a cloud-based hospitality solution provider, working with approximately 43,000 clients in 170+ markets in more than 60 languages.

Together, the two organisations are forming an alliance to unlock new strategic areas of interest that will help improve the travel experience for customers all over the world.

By combining their resources, strategic objectives, and roadmaps for the future, Amadeus, Yanolja Cloud, and its affiliates will aim to shine a light on areas that were harder for either company to illuminate alone. They will achieve this by working together through deep-dive workshops to identify key target areas to invest in, and the next big problems to solve in travel.

“The travel industry can only evolve and innovate at the speed of collaboration. In today’s connected and globalized world, no company can risk working alone,” Jongyoon Kim CEO of Yanolja and Yanolja Cloud, said.

“That’s why we’re happy to be partnering with Amadeus. Working together, we will be able to achieve great things and accelerate the much-needed transformation of this industry.”

Fred Barou, SVP, of online travel and market strategy, Asia Pacific, Amadeus, added: “This Travel Innovation Alliance is a key step in our commitment to giving back to the travel industry and travellers.

“We’re confident that with Yanolja Cloud, its affiliates and our unique global vantage point, we will be able to find new and interesting ways to approach the future of travel technology.”

As part of the partnership, many aspects of travel will be explored to find areas of synergy such as accommodation, airline merchandising and distribution, destination tours, and tickets to activities like concerts, sports, and exhibits. This offers the possibility for Yanolja and its affiliates to gain access to Amadeus’ global network of travel sellers via the Amadeus Travel Platform. Other Amadeus content and solutions will also be reviewed for integration into existing Yanolja Cloud and affiliate platforms.

In addition, Yanolja Cloud and its affiliates will deep dive into Amadeus’ search solutions such as MasterPricer and Instant Search, as well as technology around automation and merchandising to enhance Yanolja platforms. Together, these solutions will help travellers using the Yanolja platforms find and book personalized travel experiences easier and faster than ever before, while travel sellers will be able to reach their target customers more efficiently.


Featured Image: Kim and Barou (supplied)

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