Tourism Australia launches ‘Holiday Here This Year’ campaign to boost bushfire recovery
It’s yet another campaign from Tourism Australia. Hopefully this one won’t need to be pulled like the Kylie ad.
Legendary punk rocker Henry Rollins fronts slightly awkward campaign for LAX
Admittedly, you may have to be over 40 to know who Henry Rollins even is. For the younger readers, there’s Wikipedia.
Tourism Australia temporarily pulls ‘Matesong’ ad amid bushfire crisis
by Huntley Mitchell
Tourism Australia can’t seem to catch a break with its ‘Come Live our Philausophy’ campaign, as this latest development proves.
“Ridiculously dumb” and “complete dud”: Tourism Australia’s $38m campaign slammed
Not everybody’s impressed with Tourism Australia’s latest efforts on flogging the nation’s attractions to the world. Read some of the bile-filled criticism here.
Hawai‘i Tourism Oceania promotes romantic getaways in new digital campaign
Could you hear the JPY hit “Love Is In The Air” being blasted from HTO’s Sydney office this morning? Discover the cause here.
Excite Holidays and Brand USA launch music-inspired trade campaign
The wholesaler has unveiled a new music-inspired campaign for the US which, thankfully, doesn’t feature the dreadful Rebecca Black.
Vienna amusingly roasts web reviews (and itself) in latest tourism campaign
by Ally Burnie
Hey, Vienna’s given us many marvellous thing – Sigmund Freud, the schnitzel and the Streets Viennetta to name but a few.
Excite teams up with Philadelphia Convention & Visitors Bureau for new campaign
This new campaign has inspired Travel Weekly’s editor to make cheeseteaks and hoagies for all his colleagues today. He’s even cracked open a tub of Sweet Chilli Philly.
Road & Rail
Avis launches ‘Art of Discovery’ campaign to inspire travellers across Australia and NZ
Car rental company Avis has gone all arty farty for its latest campaign to inspire travellers, and perhaps a few painters too.
Excite launches second leg of Switzerland campaign
ATTN AGENTS: get your hands on those sweet, sweet rewards points while brushing up on your Swiss tourism knowledge. A win-win if you ask us.
Qatar Airways launches cinematic new Hollywood-style campaign
Qatar unveils a new campaign as Travel Weekly tries to cover up a whole-body hangover with 15 Panadols. So far, no good.
APT Unveils First Major Brand Campaign In Five Years
These stunning ads inspired us to book our ultimate luxury vacation. Then we checked out bank accounts. If you need us, we’ll be sulking in the corner for the rest of the day.
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