ATTN TRAVEL MARKETERS: There’s a new writing workshop coming to Sydney

Laptop with pen and spiral notebook on desk.

What do Australia’s top travel and lifestyle editors want in press releases and story pitches? What format, tone and style do they prefer? How do they want images? What about follow-ups?

Well, you’re in luck!

Award-winning travel writer Rob McFarland has announced a new writing workshop next month in Sydney.

Aimed at tourism marketers, operators and PR executives, the course covers press release writing and story pitching, and includes feedback from 30 of Australia’s leading travel and lifestyle editors.

The workshop also includes a detailed post-course review of a press release or story pitch.

Taking place on 3 April 2020 at 22 Market Street in Sydney, the workshop costs $399 per person and is limited to 10 participants.

To register, click here or email rob@robmcfarland.org.

Featured image: iStock/baona

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