Patrick the Wombat arouses social media.
Patrick the 29 year old, virgin wombat has helped Tourism Australia's Facebook page secure six million fans, making ...
Scoot takes first steps into mobile arena
Low cost long haul carrier Scoot is ramping up its mobile strategy with the launch of a new app – its first concer...
Top trending #SoMeT14AU a boost for tourism
As #SoMeT14AU concluded in The Barossa yesterday, Rodney Payne from Think! Social Media was pleased to announce the succ...
How to transform your social media approach
Social media has transformed the way we live, travel and communicate, but most importantly, how we conduct business. For...
Social media insights served up in the Barossa
The travel and tourism industry got social in The Barossa yesterday as the first day of the SoMeT14AU conference kicked ...
Tourism forges ahead with social media shift
Tourism organisations are increasingly capitalising on the potential of social media, with many finally catching up with...
Midweek Interview with Rodney Payne, Chief Executive, Think! Social Media
The challenge for the industry is… To shift away from ‘mass’. I’m generalising here, but the to...
Air NZ launches 2014 ski campaign
Air New Zealand has launched a campaign promoting its direct trans-Tasman services to the South Island ski fields. The c...
Delta apologises for giraffe gaffe
America's Delta Airlines is in damage control after sending out an embarrassing World Cup tweet about a match betwee...
Aussie celeb fronts Wellington social media push
The presenter of Australian TV show The Voice, Glasgow-born Darren McMullen, is fronting a new social media campaign des...
SAA launches Facebook check-in tool
A new online check-in feature from South African Airways (SAA) enables customers to use Facebook to decide who they want...
Instagram campaign to showcase Tropical North Queensland
As part of the This is my paradise domestic campaign launched this week, Australia’s top Instagrammers will explor...
Airline goes viral with plane-in-vagina porn tweet
One way to get your brand trending on Twitter is to Tweet a graphic image of a toy plane shoved up a woman’s vagin...
Teens taking active role in holiday plans
Apparently showing people just how much fun you’re having on holiday is just as important as actually having fun o...
Thailand targets Guinness World Record with new campaign
A new social media campaign from the Tourism Authority of Thailand (TAT) in partnership with Google+ aims to create the ...
Aussie operators lagging behind in social media stakes: TripAdvisor
The potential for hoteliers and tourism operators to benefit from rising levels of mobile engagement from travellers whi...
Dog takes on social media role
The launch of a new social media campaign by Tourism & Events Queensland will see six month old Weimaraner puppy, Je...
Tourism awakens to social media shift
The launch of a new social media symposium targeted at Australia's tourism industry comes as a growing number of org...