It’s a road tripping revival

It’s a road tripping revival

The latest Tourism Australia Research (TRA) forecast is clear skies for the Aussie caravan, with an expected growth in caravanning and camping as accommodation sites for domestic travel.

As the fastest growing commercial accommodation type outside of private rental accommodation, caravanning and camping is expected to grow at a greater rate than other accommodation types.

This is on top of forecasted increases for all domestic travel, which have been revised up for 2016-2017 and are expected to grow by 3.1 percent per annum over the next ten years. This represents a total 423 million visitor nights by 2024-25, which bodes well for regional centres and local economies.

Also favouring the sector are low fuel prices and historically low interest rates, which are encouraging domestic consumer discretionary expenditure especially when coupled with the declining value of the dollar. Road tripping around Australia is seeing a strong revival.

Caravan Industry association of Australia, CEO, Stuart Lamont said “we are witnessing a new and robust era in domestic tourism that has the potential to introduce new consumers to the caravan and camping experience. There is also a reconnect with existing markets who in the past, may have holidayed internationally.”

TRA have indicated concerns over uncertain economic conditions created by the fallout from Brexit and unstable EU monetary policies, suggesting this may lead to a decrease in European visitors to Australia. However, any fluctuations in the Euro may encourage more Australians to travel at home and provides further opportunities for domestic tourism and the caravan and camping sector.

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