Barry Mayo on why COVID wasn’t the biggest change in his career
It has been a busy month over at TravelManagers.
Not only did the at-home agency run its first in-person conference since the start of the pandemic, it has just recorded another record-breaking month, with the average value of sales per personal travel manager (PTM) in August up by 47 per cent compared with the same month in 2019.
However, its most significant update of late has been the retirement of industry legend and TravelManager’s chairman Barry Mayo.
Last week marked Mayo’s last AGM with the company and saw many tearful goodbyes as he announced he would be leaving his role in October.
Mayo’s career has spanned more than 60 years and saw him hold top-end management roles with KLM, Garuda, Insight Vacations, Qantas, Helloworld and CT Partners, just to name a few.
We caught up with Mayo to pick his brain one last time before his retirement.
Travel Weekly: Now that you’re retiring, who will take up the reigns as TravelManager’s chairman?
Barry Mayo: The new chairman will be House of Travel New Zealand’s CEO Bruce Parton.
Bruce took over as chairman for the July board meeting, and we’ve had this little crossover period from now until the end of October so we can have some continuity through the handover.
TW: It looks like you’re leaving TravelManagers in pretty good shape. How has recovery progressed?
Mayo: It’s been going well. The average value of the PTMs’ sales in the first two quarters of 2022 compared with the equivalent quarters in 2019 were up 53 per cent from January to March 2022 and 129 per cent from April to May.
For the first two months of this quarter, they’re at 135 per cent of the July-August 2019 sales.
It’s exceeding expectations. But as for planning, it’s more like forecasting.
Everything’s dependent on circumstances, which will be out of our planning control, depending on pricing in the marketplace, depending on capacity. And there will be unforeseen variables at the moment.
TW: Unexpected variables aside, what are the main issues facing travel at the moment?
Mayo: I think travel’s recovery is going to be influenced greatly by the different segments of the industry getting back to capacity with staffing. That’s gonna be the big inhibitor, I think going forward.
The main issue with capacity is airlines, but we’re seeing good demand for cruises. Coach touring has been a little slow, but I think that’s expected.
TW: What are your main career highlights?
Mayo: In delaying my retirement from 2020 to 2022, my two highlights because of these two additional years at TravelManagers are firstly witnessing consumers acknowledging the quality of our personal travel managers with the sales that have resulted from this confidence in our PTMs’ knowledge and expertise.
My other highlight has been the launch of TravelManagers Customer Fund (TCF) as the final component in our industry-leading consumer ‘Peace of Mind’ promise.
This is the final component in an eight-year project following the termination of the government-legislated Travel Compensation Fund and as far as I can tell no other travel agent offers a more transparent and effective system of customer protection.
I believe this is something travellers will value more highly than ever in this post-pandemic travel environment and will be a powerful inducement for consumers to book with one of our PTMs.
Overall, though, it’s been travelling and the experiences that go with travelling, whether it’s culture, food, or meeting people.
I’ve been very fortunate in that I’ve worked with some great teams of people in different businesses, some of those people, I’ve worked within two or three different jobs over the years.
I think one of the most important things in life is the people you meet whether it’s in business or anything else.
And I’ve just been very fortunate to work with lots of good people.
TW: Do you think that there’s something that makes people working in the travel industry stand out?
Mayo: It’s probably their love of the job, more than anything.
I guess if you’re an accountant, it’s difficult to be in love with being an accountant.
Most people in the travel industry are here because travel has been a major interest in their life, and so is assisting to fulfil, to a large degree, their client’s dreams.
TW: And what have been the key learnings that you’ve taken away from your career in travel?
Mayo: Probably the most important one is that you never stop learning. You’re always learning.
I mean, there were a lot of learnings that came out of the COVID experience. And you can never assume that there’s not more to be learned. And I’d probably say the key learning is the most consistent thing in business is change.
TW: And would you say the biggest change has been COVID?
Mayo: Actually, I’d say it was automation. When I first started in the industry, when I was with KLM, it installed its first computer. And that computer was housed in an aircraft hangar, it was so huge. That computer today has probably got less power than a phone.
All our reservations were manual. All that communication was quite tough.
COVID was a unique experience, certainly, but I don’t think it will have had the significance of automation in the long term.
TW: What does the ongoing development of automation look like? Is it going to be AI?
Mayo: I’d say it’s definitely a part of it, but I don’t see AI replacing human interaction.
I think that there’ll be people that will always want to use the most convenient and quickest way of doing things, but there’ll be other people that will want to be guided, and will want to be sure of the situation that they’re going to be facing in their travels and will want reassurance and a backstop if things aren’t going quite to plan.
Travellers like knowing they’ve got a contact that they know is going to be available to help them, especially if they’re stranded overseas and that in itself was demonstrated many, many times throughout COVID.
TW: What’s next for you?
Mayo: Oh, we’ve got plans to travel regularly over the next few years. We’re headed to Italy in the new year to see the Dolomites, then we want to do Sicily and Malta.
TW: Do you have any advice for the travel industry that you’d like to pass on?
Mayo: Have faith in the bounce back, don’t give up and be optimistic.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
barry mayo interview retirement travelmanagersLatest News
Travel Weekly announces a new team to helm Australia’s No.1 travel trade title
Some shameless self-promotion from us, but we thought you needed to know who's bringing you the news.
IHG reveals plans for Brisbane’s first Kimpton in 2028
Just another reason to book that trip to Brisvegas. But don't jump the gun, it's not open until 2028.
Cruiseabout’s first store in five years opens in Perth
Perth gets a break from being behind the rest of the country with the addition of the first Cruiseabout store.
ATAS complaints process acknowledges non-economic loss
A High Court case win over 'disappointment and distress' on a cruise gone wrong prompts ATIA complaints change.
Cunard previews new Queen Anne
Yep, this one does exactly what it says on the tin.
Bunnik Tours unveils latest expansion to Iceland
Just as the Icelandic vikings did many years ago, Bunnik is expanding into new territories.
Australia’s first glamping retreat turns 25
25th anniversary gifts usually come in silver. Ours comes in the way of a news story.
Embrace the journey: Traversing the world with the Shokz OpenRun
If you’ve been on the wrong side of a final call in the airport, or missed the stop on rail journey, it might be time to invest in a pair of Shokz OpenRun headphones. Originally marketed as headphones for fitness fanatics, runners or cyclists with a keen to steer clear of a prang with a car, […]
Tourism Western Australia MD Carolyn Turnbull departs
Turnbull hints her new role will see her staying in the tourism and hospitality industry and who can blame her?
DriveAway launches Brit-Euro Blitz campaign
If agents can put the foot down quick enough and get involved, there are some great prizes to be won.
Fly and Stay Free with the Great Southern
Unlike those dodgy scam phone calls you're getting more and more of, there's no strings attached to this deal.
Sober travel and TikTok guide Australian Gen Z trips
Can you call it a sober holiday if you enjoy a few glasses of red on the flight? We think yes.
Travel DAZE Exec Agenda REVEALED: top execs to speak on airline competition
As the industry reels from Bonza's implosion, it is more important than ever to ask the big questions.
TTC: Deals are driving up demand for September trips
The latest market research from TTC Tour Brands shows interest in international leisure travel remains high for 2024, with 77 per cent of Australians over 18 still planning trips this year. Notably, 28 per cent of those travellers are eyeing September for their journeys. Europe continues to be the most popular destination, with 68 per […]
Skroo says Rex will need deep pockets to fill lost Bonza slots
The door is open for Rex, and anyone else who wants to launch a regional Aussie airline...
Sno’n’Ski Holidays unveils 2025 mega famil to Colorado!
Let the games begin - this is certainly not a famil that you will want to miss!
Walk Japan launches Kyoto: Mountains to the sea walking tour
There are two types of people, one who enjoys walking on holiday and another who enjoys sipping Mojitos by the pool.
Which destination had a 48% boost in bookings following 10 MILLION TikTok views?
Here's a clue: it's not Malabar Beach.
Asher Telford appointed General Manager of SeaLink Whitsundays
Telford has plenty of reasons to smile after SeaLink doubles down and makes him GM after buying his tourism operation.
Qantas ‘working urgently’ to fix app data leak
Qantas is looking into customer reports that passengers have this morning been able to access other passengers’ personal information on the airlines app. X user Lachlan posted that he was able log into different accounts every time he opened the app. My @Qantas app logs me in to a different person each time I open […]
Hilton Expands Presence in North Queensland with the signing of Hilton Garden Inn Townsville
Heading to a North Queensland Cowboys clash? Hilton Garden Inn Townsville is set to open, but not until 2026.
Rail Europe ANZ: making dream journeys come true
Rail Europe's running a lottery! You're not going to win millions, but you might just snag a free holiday.
Bonza’s future on knife edge
It would seem a long road back from here, perhaps a knife's edge is too much credit.
Revamped Wailoaloa Beach hotel opens as Crowne Plaza Fiji Nadi Bay Resort & Spa
Crowne Plaza Fiji Nadi Bay Resort & Spa is open and ready for bookings after the first phase of a multi-million-dollar transformation. Part of IHG Hotels & Resorts’ premium collection, the transformation has seen the completion of 106 guestrooms showcasing contemporary interiors reflective of the premium Crowne Plaza brand and is a first for the […]
Nielsen Data reveals brands spending big to attract Aussie tourists
Trip A Deal, Virgin and Ignite Travel walk into a bar, blow their cash on travel advertising instead of the pokies.
Kamalaya Koh Samui clinches clutch of wellness awards
Kamalaya Wellness Sanctuary & Holistic Spa has so far clinched five prestigious awards in 2024, including being inducted into the ‘Hall of Fame’ at the World Spa & Wellness Awards in London. Founders of the Koh Samui sanctuary and spa John and Karina Stewart expressed their heartfelt gratitude for the awards. “We are profoundly honoured […]
Jetstar offers 200,000 return for free flights to celebrate 20th anniversary
Jetstar hits 20 and everyone else gets the presents with free return flights to domestic and international destinations.
Amora Hotels & Resorts set to double APAC portfolio, announces new Sydney office
Staff in the new Sydney office have been welcomed by a week of rain on the forecast.
RIU opens Chicago hotel and rooftop bar a few steps from the world-famous Magnificent Mile
Rooftop cocktails hold a dear place in your heart? Look no further than RIU Chicago.
How can travel agents best sell cruises? Uniworld’s Alice Ager tells all: Travel Weekly TV
Agents, you don't want to miss this. Yes, that's the case with everything in the newsletter, but we really mean it here!
South Africa bookings are back in action
It's a wrap! South Africa in the news with resumed flights, film fest and booking tech.
Agents’ chance to score free spot on Intrepid trip to Antarctica
This is the trip of a lifetime, even if you are scared of the cold!
Bonza nosediving amid mass cancellations and reports of repossessed planes
Bonza's days appear to be numbered as the low-cost carrier today announced mass cancellations around the country.
Amy Poehler joins Vivid Sydney event
Oh Joy! Hit comedian Amy Poehler will make an emotional appearance at the Sydney Opera House for Vivid.
Pullman Sydney Penrith ties up with Trilogy Hotels, announces new GM
The crew from Trilogy hotels doing their best impression of the Penrith front row here.
Linkd appoints Carolyn Nightingale and Lawson Dibb to new roles
Linkd Tourism sings praises of Carolyn Nightingale and dubs Lawson Dibb as Kyushu Tourism Office guru.