AirAsia turns to AI after sacking its chatbot
Capital A Berhad, the parent company of AirAsia, held a press conference on Wednesday where the company announced it has sacked AirAsia Virtual Allstar AVA and welcomed the AI powered ‘Ask Bo’.
The AVA was sacked after a series of customer complaints about it.
“Our guests have spoken, and we are listening and learning,” Tony Fernandes, CEO of Capital A said.
“We felt their frustration towards our first AI chatbot – AVA which was always a work in progress. We recognise she fell short of people’s expectations and we want to do better.”
Fernandes said that the new AI chatbot is named after the airline group’s CEO Bo Lingam.
Bo Lingam, Group CEO of AirAsia Aviation Group said: “I am happy to put my name and my face for this new and enhanced version of our customer concierge service, that promises to be more proactive and attentive. Lower fares doesn’t mean lower service quality and it is very important to us that our guests feel cared for when they choose to fly with us, for the best fares and the best customer experience. The buck stops with me. Ask Bo will make the customer journey easier, simpler, and more informative.”
Kesavan Sivanandam, chief airport and customer experience officer, AirAsia Aviation Group added: “Many new exciting features are being added to Ask Bo – he will be able to provide LIVE updates on flight status (delays, departures) and/or changes and boarding information, in more languages including English, Chinese, Bahasa (BM, Indonesian), Thai, Japanese, Korean and Vietnamese.
“He will send push notifications on any last minute changes on the day of operations, and give baggage information (tracking, arrival belt, mishandled baggage reports) and report real-time automatic updates of departure timings into the electronic boarding pass for our guests’ peace of mind.
“Our guests will have more autonomy– they will be able to change flights, request refunds, choose Service recovery options. By March, our guests will also be able to talk live to our human agents, during the Ask Bo interaction. We will continue to innovate to ensure the highest standards of customer care in all that we do to best meet our guests requirements.”
Capital A will reveal live information on on-time performance, as well as baggage handling information on its website and its app. It has also vowed to continue to review guests’ feedback from various perspectives across the Group, support cross departmental collaboration and adoption of customer experience programmes into different business entities, while ensuring that leaders lend their full support in the successful implementation of CX enhancement initiatives.
Featured Image: From left to right: Maryanna Kim, Group Head of Corporate Communications & Consumer Affairs , Bo Lingam, Group CEO of AirAisia Aviation Group Limited, Kesavan Sivanandam, Chief Airport and Customer Experience Officer and Tony Fernandes, CEO of Capital A at the launch of Ask Bo.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
airasia Ask Bo Bo Lingam Capital A tony fernandesLatest News
P&O rescues Rotary volunteers after collapse of Air Vanuatu
P&O Cruises Australia has answered a plea for help from a group of young Australian Rotary volunteers, stranded in Vanuatu following the collapse of Air Vanuatu. The students, many of them teenagers from Albury, NSW, were volunteering for a youth project run by the Hive Rotary Club Australia when the airline abruptly cancelled all flights, […]
Intrepid continues expansions with launch of first DMC in Jordan
Intrepid has increased its presence in the Middle East with the opening of its first destination management company in Jordan. Based in Amman, the local team will operate Intrepid’s range of nine experiential small group tours in Jordan from this summer, with a view to expanding the range for 2025 and beyond. Zina Bencheikh, managing […]
Minor hotels appoints Puneet Dhawan to key Asia role
Global hotel owner and operator Minor Hotels has appointed Puneet Dhawan as head of Asia as the group plots its growth in Asia and India. From July, Dhawan will be responsible for the performance of all Minor Hotels properties in Asia, working in close collaboration with the Minor Hotels senior leadership team and will report […]
Abercrombie & Kent and Crystal appoint Evon Ler to director of sales, Asia
Abercrombie & Kent Travel Group have announced that Evon Ler will join them in the new role of director of sales, Asia. She will work closely with Tony Archbold (VP, Sales, APAC, Crystal) and Susan Haberle (VP, Sales & Partnerships, APAC, A&K) with trade support across the region. Ler comes to the A&K family with more […]
Government urges Aussies to ‘reconsider’ plans to visit Noumea as New Caledonia death toll hits five
The government has updated its advice for Aussies who may be considering New Caledonia during this time.
Situation ‘dire’ for Air Vanuatu as rival carriers look to swoop on flailing airline
Like a bird with no wings, Air Vanuatu is grounded as its only Boeing 737 heads to Melbourne after being repossessed.
Vivid Sydney will light up the Harbour City’s food scene
Local and international culinary stars will descend on Sydney for Vivid Food. Post-event hangovers a given...
Experience Co appoints Matthew Vince as the new interim head of marketing
We are still trying to confirm whether it is Matthew himself in the lead image, will report back.
Hotel Review: Atlantis The Palm – Luxury for the whole family
Of course ever parent knows the real luxury experiences come when you find a way to leave the kids somewhere.
Bridgerton is back! Live the REAL Colin & Penelope experience
The real Penelope experience would be falling in love with someone who doesn't love you back but that's hard to market.
Sailing the Sun: Six nights aboard Princess’ first Sphere Class ship
Cruising has always been extravagant and the Sun is no different, apart from riff raff like us being let on board.
Australian tourists are big spenders globally on experiences and nightlife, Mastercard report finds
Aussies do their bit for the global economy by propping up bars across the world. It's a proud day for us all.
Sydney confirms position as Australia’s No. 1 business events host
Surprise surprise... Sydney Harbour and the Opera House come up trumps. Can you tell we live here?
Luke Mangan launches Bistrot Bisou, in Hotel Indigo, his first Melbourne restaurant in over a decade
The news means we're due a trip to Melbourne, but we'll wait for winter to past first!
Surf magazine Tracks hunt for grommets to launch Airb’n’b-style platform for surfers
Three young surfers on an all expenses paid surf trip on the Aussie coast.... What could go wrong?
Luxury cruise ship Paspaley Pearl by Ponant has appointed a new team of industry experts
Paspaley Pearl by Ponant will offer a gem of a cruise, as the new team shows by their pearly whites.
Memphis Tourism brings blues to Sydney as it adds Jack Daniels to sponsor roster
Memphis Tourism would win the award for coolest sponsor if there was one. But there isn't.
Jetstar and Qantas perception ratings soar following Bonza’s implosion
Forget what your mum told you, you can make yourself look better by making others look bad.
Train over Plane – Journey Beyond releases The Overland’s 2025 season
Clickety-clack, more than a century on track. Unlike the Overland, our poetry is not in demand.
AmaWaterways launches Australian operations at Sydney office with panoramic Harbour views
You should click on this article for the content but it's also okay if you just want to see someone cut a ribbon.
Travel insurance expert’s top 3 tips for Aussies stranded in New Caledonia amid riots
Despite appearances, being stranded in a luxury resort isn't all milk and honey.
Perfect Somewheres: Hotels.com celebrates best-in-class venues for guest experiences
Surprisingly, no hotels with bed bugs were represented in the top 1% of top hotels.
Airports boss says $1.7 billion Budget innovation fund will “kickstart” domestic manufacture of sustainable aviation fuel
Time to start saving up your waste - Australia is about to become a hub of biofuel innovation!
Apparent launches ‘All heart, no hassle’ campaign for Flight Centre’s Corporate Traveller
Despite appearances, even the most severe-looking businessperson wants heart in their travel.
Indaba 2024: Losing out on memory, South Africa Tourism hands its fate to children
South Africa Tourism's chief marketing officer reminds us all we were once joyful children and not grumpy adults.
ACA & CLIA join forces ahead of Australian Tourism Exchange
Watch your back Kyle and Jackie 'O' - a new power couple is in town.
South Africa eyes affordable tourism to grow market
In an unlikely move, South African Tourism is actually encouraging young people to travel MORE.
ATIA applauds government’s fast-track passport announcement
Excellent news if you've ever experienced the sheer horror of realising you don't have a functioning passport.
DayAway names Aussie partners for luxury community based membership
Tired of dining with the riff raff? Get yourself a DayAway membership and slip into a life of luxury.
Silversea expands Nova Class with Silver Ray
Be prepared - this article has more silver than your local jewellers!
Tourism Tasmania CEO says a trip to Tassie could cure your Aurora Australis FOMO
With images like these - you're bound to regret being asleep during Australia's version of the northern lights.
Flight searches to Ho Chi Minh City skyrocket by 246% as city strengthens ties to Oz
We aren't endorsing ditching your work to look at flights to Ho Chi Minh but we're also not not endorsing it.
On Location: Rejoice! It’s Your Daily Wrap Of Africa’s Travel Indaba
Spare a moment to think about the cleaner who had to pick up all the confetti after this one kicked off.
Lack of budget spend will hit international visitor recovery, says Australian Tourism Industry Council
We've done the monotonous trawl through budget reports so you don't have to. You can thank us later!
On Location: Expedia CEO assures AI will not replace human roles, announces AI text assistant
What happens in Vegas stays in Vegas, unless its announced at a big conference, then it'll probably be reported.
VietJet walks away from Bonza investment, administrators look to maximise chance of survival
VietJet's making big plays in Australia but is drawing the line at buying a defunct airline.