Weddings pose huge tourism sell for Fiji

Weddings pose huge tourism sell for Fiji
By admin


Getting married in Fiji could soon be more popular than getting married at home, with Tourism Fiji backing weddings as a “huge opportunity” to boost tourism.

Speaking at the recent Fijian Tourism Expo, Tourism Fiji director of global marketing, Ken Freer, said exhibitors actively seeking wedding business was just one example of Fiji’s strong potential in the sector.

“Weddings are a part of our mix that is definitely growing,” said Freer.

“Many of our key resorts are holding upwards of 100 weddings per year, and reporting capacity for increasing that number.”

One contributor to the growth of weddings being held in Fiji is the quality of wedding services now available in Fiji.

Events such as the Fijian Tourism Expo are consistently showcasing more wedding-related services, including resorts, planners, photographers and hospitality businesses.

Tourism Fiji continues to endorse Fiji as more than just a beachside “fly-and-flop” destination, by highlighting the benefits of holding your nuptials on the island.

“Weddings held in Fiji have increasingly extended beyond short-stay ceremonies and celebrations, to also incorporate the pre-wedding gatherings and honeymoons,” said Freer.

The opening of the Denarau Island Convention Centre also increases the scope for wedding planners and patrons, adding to the range of indoor and outdoor venues designed to cater for weddings.

Freer cited these efforts of Tourism Fiji as key drivers in the move to boost tourism, with a growth in demand of wedding-related services just the beginning of the trend.

“The feedback we’re getting from exhibitors at Fijian Tourism Expo is that this message is really sinking in in our key inbound markets, particularly short-haul out of Australia, New Zealand and South East Asia.”

Latest News

  • Cruise

P&O rescues Rotary volunteers after collapse of Air Vanuatu

P&O Cruises Australia has answered a plea for help from a group of young Australian Rotary volunteers, stranded in Vanuatu following the collapse of Air Vanuatu. The students, many of them teenagers from Albury, NSW, were volunteering for a youth project run by the Hive Rotary Club Australia when the airline abruptly cancelled all flights, […]

  • Destinations

Intrepid continues expansions with launch of first DMC in Jordan

Intrepid has increased its presence in the Middle East with the opening of its first destination management company in Jordan. Based in Amman, the local team will operate Intrepid’s range of nine experiential small group tours in Jordan from this summer, with a view to expanding the range for 2025 and beyond. Zina Bencheikh, managing […]

  • Appointments

Minor hotels appoints Puneet Dhawan to key Asia role

Global hotel owner and operator Minor Hotels has appointed Puneet Dhawan as head of Asia as the group plots its growth in Asia and India. From July, Dhawan will be responsible for the performance of all Minor Hotels properties in Asia, working in close collaboration with the Minor Hotels senior leadership team and will report […]

  • Appointments

Abercrombie & Kent and Crystal appoint Evon Ler to director of sales, Asia

Abercrombie & Kent Travel Group have announced that Evon Ler will join them in the new role of director of sales, Asia. She will work closely with Tony Archbold (VP, Sales, APAC, Crystal) and Susan Haberle (VP, Sales & Partnerships, APAC, A&K) with trade support across the region. Ler comes to the A&K family with more […]