tourism marketing

Destinations

New Zealand launches brilliant tourism campaign just as it pauses quarantine-free travel from NSW

by Huntley Mitchell

Tourism New Zealand has suffered some very unfortunate timing with the launch of its new tourism campaign directed at Aussies.

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Destinations

“F*ck you!”: Robert De Niro teams up with Roger Federer in gorgeously sweary ad for Switzerland Tourism

Federer confirms he can’t act and De Niro confirms he’ll take any job on offer in this unexpectedly wonderful tourism ad.

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Destinations

“Anything but chill”: Tourism Tasmania calls on Aussies to make a winter trip down south

The state’s tourism marketing body wants mainlanders to lose their inhibitions and get a little bit weird as the mercury drops.

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Destinations

Tourism Australia kicks off $5m advertising blitz

Dan Tehan has loosened the government’s purse strings in the hope it will stimulate a much-needed domestic tourism recovery.

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Destinations

How an Aussie power couple delivered in spades for Tourism Australia

by Sponsored by Tourism Australia

It turns out Tourism Australia chose well for the celeb faces of its relaunched ‘Holiday Here This Year’ campaign.

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Destinations

Solomon Islands’ tourism board urges government to reconsider planned Facebook ban

The destination’s government ministers appear to have rocks in their heads, judging by this ridiculous plan.

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Technology

The tech company changing the game for tourism marketing

Travel data co-op ADARA is doing some pretty nifty things involving “the cloud”. Though Travel Weekly understands this latest announcement holds no guarantees of a rainy forecast.

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