AirAsia’s inflight menu brand, Santan and T&CO, has launched its first ASEAN fast food restaurant in Kuala Lumpur, Malaysia.
Designed to enhance customers’ dining experience through a personalised digital journey, the restaurant and cafe feature a smart menu equipped with artificial intelligence and machine learning, which is able to recommend popular dishes based on time, past ordering patterns and demographic taste.
Customers can order directly from Santan’s website as well as the T&CO mobile app.
Meals on offer include Pak Nasser’s Nasi Lemak and Uncle Chin’s Chicken Rice, Pineapple Fish Noodle, Chicken Inasal with Garlic Rice, a Nasi Lemak Quinoa Wrap, and an Onde-Onde Cake.
The restaurant and cafe were launched earlier this week by Malaysia’s Minister of Domestic Trade & Consumer Affairs of, YB Datuk Seri Saifuddin Nasution Ismail, AirAsia group executive chairman Datuk Kamarudin Meranun, AirAsia CEO Tony Fernandes, AirAsia president Aireen Omar, and Santan Restaurant and T&CO Cafe general manager Catherine Goh.
“The opening of this flagship restaurant is the beginning of something great for the Santan and T&CO brands,” Goh said.
“We have seen a significant appetite for our inflight menu offerings beyond our flights across the region, and this is our answer to that demand.
“We are very proud to extend what started out as an inflight menu into new markets and reiterate our support for local and ASEAN producers [and] suppliers, apart from creating new job opportunities with affordable franchising.
“By the end of 2020, we aim to have five owned Santan restaurants and 100 franchisee-operated restaurants and cafes within the next three to five years with expansions in global markets.”