Aviation

Step onboard SQ’s premium economy class

Daisy Melwani

Singapore Airlines has showed off its new premium economy class seats and the in-flight offerings that customers will enjoy when the new cabin class enters service in August.

SQ said they spent around US$80 million on the new cabin – a development project two years in the making which included extensive research and focus group studies.

Premium Economy Class features seats with a wider width of either 18.5 or 19.5 inches, depending on aircraft type, with an 8-inch recline and a seat pitch of 38 inches. Passengers will also receive active noise-cancelling headphones to enjoy an enhanced in-flight entertainment product featuring a13.3-inch full HD monitor, which is the largest in its class,

Other features include a full leather finishing, calf-rest and foot-bar for every seat, individual in-seat power supply, two USB ports, personal in-seat reading light, cocktail table, and more stowage space for personal items.

“Many of our customers have been asking for a Premium Economy offering,” Singapore Airlines executive vice president commercial, Mak Swee Wah said.

Premium economy passengers will also receive extensive food and beverage offerings, including SQ’s popular “Book the Cook” service which choices to include Seafood Thermidor, Roasted Chicken in Garlic Cream Sauce, Rosemary Beef and more. pdt-pey-2 pdt-pey-1

Customers travelling in Premium Economy Class will also receive an amenity kit that will come in exclusive limited editions, initially featuring SG50 motifs to commemorate Singapore’s 50th birthday.

Priority check-in and baggage handling, as well as an increased 35kg allowance will be offered to premium economy customers, and those that are members of the KrisFlyer frequent-flyer programme will also receive 10% more miles when they fly.

The new cabins will be progressively introduced on 19 Airbus A380s, 19 Boeing 777-300ERs and the first 20 Airbus A350s. It will enter commercial service on 9 August 2015 to Sydney, before being introduced to other destinations such as Beijing, Delhi, Hong Kong, Frankfurt, London, Mumbai, New York, Shanghai, Tokyo and Zurich.

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