Australian politicians have been sent an overwhelming message of support for a resumption of cruising, thanks to the efforts of the sector’s peak industry body.
As part of its ‘Ready, Set, Sail’ campaign, the Cruise Lines Industry Association (CLIA) has revealed that 40,000 emails have been sent by travel agents and industry stakeholders to state and federal MPs urging them to revive cruising.
CLIA’s managing director for Australasia, Joel Katz, said the response to the campaign had been beyond expectations.
“Australia has always been one of the world’s most passionate cruise markets and the number of supporters who have joined our campaign is a sign of that passion,” he said.
“It’s also a reflection of the many thousands of people whose livelihoods have been jeopardised by the suspension of cruising, which ordinarily supports more than 18,000 jobs around the country.”
Katz said despite the recent extension of Australia’s cruise suspension, the replies many supporters had received from their MPs showed their messages were being heard.
“There can no longer be any doubt about how extensive the Australian cruise community is, so we will work hard to maintain the momentum and ensure MPs know how important cruising is to the Australian economy,” he said.
CLIA and its cruise line members are calling for governments to agree upon a detailed framework for cruising’s resumption, backed by the industry’s new global health protocols.
The industry is pushing for the implementation of these protocols as part of a phased resumption that begins with domestic cruising for Australians, within an Australian bubble.
Featured image source: iStock/solar22