Cosmos expands Asia program

Cosmos expands Asia program
By admin


Cosmos has reported record growth for their Asia program with this year’s business doubling that of 2012.

The Asia product has run for three years and the 2014 program aims to generate volume through competitive pricing.

“2012 was a record year for us at the time and 2013 has surpassed that,” Cosmos marketing manager Christian Schweitzer said.

“The upshot of that is our retail and distribution partners have been able to generate a lot more income and we’ve been able to operate a lot more tours.”

The Australian market contributes 28% to global Cosmos business, up from a 15% contribution in 2012.

“We are really stoked that we are getting that amount of business solely out of the Australian market,” Schweitzer said.

Out of the Asia itineraries, Schweitzer said China was the clear winner with 56% of Australian bookings for 2013  on a Cosmos China product.

“In some instances our groups are made up entirely by Australians which reflects the fact that we have a strong affinity with Asia,” Schweitzer said. 

The tour operator will add capacity for China in 2014 as well as release a new seven-day tour called China’s cities of contrast.

Cosmos has also added five to seven day beach extensions to Koh Samui, Phuket and Goa.

“We all know that the flop and drop market is pretty big out of Australia to Thailand so we wanted to… achieve flop and drop and add in some culture.”

The 2014 brochure also includes a 11-day Grand Tour of Sri Lanka itinerary.

The Myanmar product launched last year has struggled with accommodation availability and does not appear in the 2014 brochure.

“This market has excellent potential for future growth,” Schweitzer added.

 

Email the Travel Weekly team at traveldesk@travelweekly.com.au

asia cosmos

Latest News

  • Cruise

P&O rescues Rotary volunteers after collapse of Air Vanuatu

P&O Cruises Australia has answered a plea for help from a group of young Australian Rotary volunteers, stranded in Vanuatu following the collapse of Air Vanuatu. The students, many of them teenagers from Albury, NSW, were volunteering for a youth project run by the Hive Rotary Club Australia when the airline abruptly cancelled all flights, […]

  • Destinations

Intrepid continues expansions with launch of first DMC in Jordan

Intrepid has increased its presence in the Middle East with the opening of its first destination management company in Jordan. Based in Amman, the local team will operate Intrepid’s range of nine experiential small group tours in Jordan from this summer, with a view to expanding the range for 2025 and beyond. Zina Bencheikh, managing […]

  • Appointments

Minor hotels appoints Puneet Dhawan to key Asia role

Global hotel owner and operator Minor Hotels has appointed Puneet Dhawan as head of Asia as the group plots its growth in Asia and India. From July, Dhawan will be responsible for the performance of all Minor Hotels properties in Asia, working in close collaboration with the Minor Hotels senior leadership team and will report […]

  • Appointments

Abercrombie & Kent and Crystal appoint Evon Ler to director of sales, Asia

Abercrombie & Kent Travel Group have announced that Evon Ler will join them in the new role of director of sales, Asia. She will work closely with Tony Archbold (VP, Sales, APAC, Crystal) and Susan Haberle (VP, Sales & Partnerships, APAC, A&K) with trade support across the region. Ler comes to the A&K family with more […]