Britain tells the world a new story
The compelling stories of Britain are about to be told in an entirely new way, thanks to a brand new partnership.
Australia a billion pound visitor market in UK
2014 was a record year for Australian visitor nights and spend in the UK, according to full-year inbound tourism figures...
The Midweek Interview with Mark Haynes
We talk Northern Lights, loving your job and yoga with VisitBritain's marketing manager Australia.
VisitBritain gears up for 2015
It was a Great year for Britain in 2014 with record numbers of tourists and record inbound visitor spend achieved.
Brit proud of Aussie upswing
Australian are travelling to Britain in droves to find out what makes it so great.
This Bear’s got talent at promoting Britain
He’s a bear with a belly full of talent and British Airways and VisitBritain are banking on his impending big-scre...
Big Brother’s Tully on British Wildcard Adventure
Tully Smyth from reality TV show Big Brother has teamed up with STA Travel and VisitBritain to become a travel insider f...
Britain sets sights on Aussie ‚Äúsilver styler”
VisitBritain’s strategy to draw Australians out to regional areas of the UK is seeing it target the “silver ...
News in Brief: Wednesday July 30
Tigerair has announced a 24-hour sale that will be running until midday Wednesday July 30. Customers can purchase one of...
Slow progress for VisitBritain
Britain needs to do a better job of “selling its story” to Australians in its continuing quest to develop re...
Great campaign must continue, insists VisitBritain
The departing chief executive of UK tourism agency VisitBritain has reiterated that the British Government would be &ldq...
VisitBritain axes plans for Aussie trade mission
British tourism leaders have axed plans to run a trade mission to Australia and will instead fly product managers t...
Aussie arrivals to UK rebound after 2012 "blip"
Australian arrivals to the UK have rebounded from the 2012 slump with big-spending visitors forking out record amounts o...
VisitBritain develops Australia strategy
A senior delegation from VisitBritain is holding talks with Australian agents and wholesalers this week as the UK touris...
Agents key but need to "add value"
Travel agents remain at the heart of UK hopes to increase arrivals from Australia but work still needs to be done to mov...
VisitBritain: Govt would be "mad" to cease funding
The UK Government would be “mad” not to stump up cash for the continuation of the country's Great b...
Destination Britain trade show dodges the axe
UK tourism chiefs have admitted they contemplated axing the Destination Britain trade show which brings together supplie...
VisitBritain to "re-energise" Australian trade ties
British tourism leaders have identified a need to improve the packaging and distribution of British product in Australia...