Tourism
The great recovery: How travel marketers can create dynamic, timely campaigns to drive bookings
by Lina Ang
Looking to add a bit of zing to your marketing campaigns? Here are three steps you can take without having to dance on street corners while wearing a sandwich board.
Technology
Google chooses Livn to help with transition to ‘Things to Do’ program
Are you a tour operator on the lookout for some love from customers? Let Livn be your Osher Günsberg with this.
Wholesalers
G Adventures offers even more booking flexibility
Travel Weekly’s editor is working on his flexibility while in lockdown. As in the days he’s free – not the stretchy, bendy kind.
Aviation
Virgin Australia prepares response to Qantas’ booking flexibility flex
Thought the Qantas-Virgin rivalry was beginning to resemble a friendly exhibition match rather than a grand final heading into extra time? Well, it appears the competitive spirit is still alive and well.
Travel Agents
AFTA prompts ACCC to update advice on COVID-affected travel
AFTA boss Darren Rudd has been rolling up his sleeves so much that his buttoned shirt is starting to resemble a tank top.
Wholesalers
OPINION: Playing a long game against the pandemic – book now, for travel later
by David Green
Here, G Adventure’s head of commercial waxes lyrical about why agents shouldn’t give up hope in the current climate.
Tourism
New Google research reveals how travellers plan their trips
by Mekal Mishra
Surprisingly, the study made no mention of compasses, sextants or Gregory’s street directories.
Travel Agents
Women Bookings Save Money
If you’re looking to save cash, let your female counterpart make the bookings.