Globus and Cosmos break sales record with release of 2022 local trips
Get in quick, folks! One trip had already sold half of its departures within two days of its release!
How to get your brand in front of buyers, not daydreamers
by Sponsored by Audience 360
We get it – targeted advertising is not the sexiest topic. But you know what is sexy? Knowing your dollars are working as hard as possible to put your message in front of the right people.
Why Windstar Cruises became agent focused, and how it paid off
by Daisy Doctor
Windstar has shirked its traditional booking strategy and instead sailed away, sailed away, sailed away with travel agents. A very poor reference we admit.
Midweek Interview with Butterfield & Robinson’s Annalise Andrews
This week we got up close and personal with Butterfield & Robinson’s Annalise Andrews, until she requested we sit further away.
Harvard Business Review urges salespeople to act more like Travel Agents
by Daisy Melwani
When we gather research, it’s usually about why we’re all wearing non-matching socks. We haven’t quite figured that one out yet, but will keep you posted on the results!
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