New research has revealed the world’s most valuable nation brands for 2019, with Donald Trump’s USA claiming the coveted top spot once again.
According to the report by independent brand valuation consultancy Brand Finance, the nation brand value of the United States is US$27.8 trillion ($40.8 trillion) – up seven per cent on last year.
Retaining second position, China continues to grow at a very healthy rate, recording an impressive 40 per cent increase in brand value to US$19.5 trillion ($28.6 million). Belgium claimed third place again with a brand value of US$4.9 trillion ($7.2 trillion).
Check out the top 10 countries below:
The report also revealed the world’s strongest nation brands, as well as the top 20 fastest-growing brands in terms of value and strength, which you can also view below:
If you’re interested in reading Brand Finance’s full report and finding out its methodology, click here.