Wicked Campers backs down in slogan row

Wicked Campers backs down in slogan row
By admin


Wicked Campers has backed down over its use of controversial slogans on its vans, with its owner issuing a written apology.

The campervan hire firm came under fire when Sydney mother Paula Orbea launched a Change.org campaign after her 11-year old daughter took offence to a passing van sprayed with the slogan, “in every princess there’s a little slut who wants to try it just once”. 

"No one is saying don't have a joke, but when you have this perspective putting women in that bubble it's not OK,” Orbea told Fairfax.

The petition gained over 110,000 signatures prompting a written apology from the company's owner John Webb after just four days.

Webb pledged to “acknowledge the prevailing community opinion by removing the slogan in question and making a commitment over the coming six months to changing slogans of an insensitive nature".

The issue also caused a political stir on Wednesday with Australian Greens Senator Larissa Waters putting a motion to the Senate to condemn the “sexist, misogynistic and racist” slogans used on Wicked hire vans.

“We’re calling out these demeaning slogans that promote sexual violence against women, which tragically is a massive problem in Australia,” she said.

“It’s absolutely appalling that apparently some derive humour out of violence against women.

“There are plenty of ways to be edgy, cool and even kinky without degrading women.”.

Latest News

  • Destinations
  • News

APT Launches 2025 Asia Adventures

APT has launched its Asia Adventures for 2025, including new luxury holidays in India, Sri Lanka and Japan. Five new tours lead guests to the highlights of India, including a seven-night cruise along the rarely travelled Lower Ganges aboard the Ganges Voyager. Further south, Sri Lanka’s greatest destinations are revealed on a new 15-day Land […]

  • Cruise
  • Luxury
  • News

Seabourn announces Western Kimberley Traditional Owners as Godparents of Seabourn Pursuit

Seabourn has named Western Kimberley Traditional Owners, the Wunambal Gaambera, as Godparents of the ultra-luxury purpose-built Seabourn Pursuit. It is the first cruise line to appoint Traditional Owners as godparents of a ship. Seabourn Pursuit embarks on its inaugural season in the Kimberley region this June. The naming ceremony will take place on Seabourn Pursuit’s […]

  • Luxury

Malolo Island Resort opens brand new Spa

Fiji’s Malolo Island has added another string to its bow – opening its $1.3 million day spa on Thursday, 18th April 2024. (Lead Image: matriarch Rosie Whitton with spa staff) Located at the edge of the resort’s luscious patch of tropical rainforest, the new “Leilani’s Spa” adds another level of elevated experiences to Malolo’s already […]