Best jobs campaign a hit

Best jobs campaign a hit
By admin


Tourism Australia has hailed their best jobs campaign a global hit with more than 330,000 people from 196 countries showing interest.

More than 40,000 entered the video competition which has been credited with encouraging 430,000 people to actively seek information about Australia's Working Holiday Maker program.

“Tourism Australia’s ‘Best Jobs in the World’ competition has clearly struck a chord with the world, and I know there have been some fantastic video entries," Tourism Australia managing director Andrew McEvoy said.

With six jobs on offer, NSW has beaten Victoria in the popularity stakes with 20.2% of entrants applying to be NSW's Chief Funster and 13.4% applying to be Victoria's Lifestyle Photographer.

Second in line was South Australia's Wildlife Caretaker job which cloicked up 19.9% of entries. Queensland's Park Ranger registered at 17.5%, Western Australia's Taste Master came in at 14.7% and the Northern Territory's Outback Adventurer was second last with 14.3% of applications.

It seems that Americans are most keen to leave for Australian shores but are followed by the British, Italians, French, Korean and funny enough, Australians.

"In a few months there’s going to be six very, very happy people getting a dream job offer and a life-changing opportunity to work and play in our great country,” McEvoy said.

STA Travel partnered with Tourism Australia and attributes the campaign with a 17% rise in UK sales and a 45% increase in web traffic.

Three applicants per job will be flown to Australia for interviews in June and the winners will be announced on June 21.

Email the Travel Weekly team at traveldesk@travelweekly.com.au

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