tourism australia

Destinations

Tourism Australia launches first international campaign in over 12 months

Tourism Australia is encouraging Kiwis to ‘Be the First’ to visit. Meanwhile, Travel Weekly’s editor is encouraging staff to be first to the pub for lunch.

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Tourism

Travel confidence growing, industry experts say

Did you miss Are Media’s inaugural TRENDtalks event? Well, you have two choices: read our recap on the event, or just continue on your merry way. Obviously, we’d prefer you to choose the former though.

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Destinations

Tourism Australia launches marketing assets for events industry

Relying on cat memes and outdated gifs of Will Ferrell? Tourism Australia has come to the rescue with a toolkit of assets for the Australian business events industry.

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Destinations

Tourism Australia to launch $12m content creation initiative for tourism operators

Tourism Australia to launch $12m marketing blitz, with the cost of visuals for operators set to be zilch!

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Events

Travel industry leaders to share their top marketing tips via new initiative

by Sponsored by Are Media

Keen for some pointers on restoring confidence with the travelling public from a few industry leaders? Read on…

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Destinations

Hamish Blake and Zoe Foster-Blake return for Tourism Australia’s latest marketing push

Australia’s fave power couple are back to promote the country’s domestic tourism greatness.

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Tourism

Travel industry heavyweights share their biggest challenges at special event

by David Hovenden

Four industry heavyweights (metaphorically speaking, of course) have gathered to highlight just how tough it is to be a travel professional right now.

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Travel Agents

AFTA urges agents to complete ‘Travelsectorkeeper’ survey and Aussie Specialist Program

Are repeated efforts to highlight your business’ COVID-induced financial woes falling on deaf ears? Try this.

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Destinations

Tourism Australia kicks off $5m advertising blitz

Dan Tehan has loosened the government’s purse strings in the hope it will stimulate a much-needed domestic tourism recovery.

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Destinations

How an Aussie power couple delivered in spades for Tourism Australia

by Sponsored by Tourism Australia

It turns out Tourism Australia chose well for the celeb faces of its relaunched ‘Holiday Here This Year’ campaign.

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Destinations

The two types of experiences Tourism Australia is banking on to drive the travel rebound

by Sponsored by Tourism Australia

The organisation plans to have a greater focus on two key areas that are in line with changing consumer behaviours and future traveller desires. Find out what they are here.

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Destinations

Australia turns itself into a gift shop as part of ‘Holiday Here This Year’ campaign

Aussies looking to expand their Christmas gift horizons beyond a Bunnings gift card and Big Mouth Billy Bass Singing Fish have been given a helping hand.

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