“Dust off the good china”: Chris Hemsworth agrees to visit Cowra for a “chinwag” following video campaign
The rural NSW town’s delightful ‘Get Chris to Cowra’ campaign appears to have paid off, with the Hollywood hunk planning a visit in 2022.
“Bugger Byron Bay”: Cowra Tourism invites Chris Hemsworth for a visit in delightful new campaign
In this brilliant video, Cowra pulls out all the stops in an attempt to lure the A-lister to stop by, have a “chin wag” and “get on the sauce”. The town even wants to build a four-story statue in his likeness.
Tourism Australia ambassador Chris Hemsworth goes off the “holiday here” script in new ad for Expo 2020 Dubai
It appears the Hollywood heartthrob has temporarily forgotten where his allegiance lies, fronting a big-budget ad for Dubai.
Road & Rail
Nine’s ‘Today’ show hops on board the Mary Valley Rattler
The iconic train and its new mascot were recently front and centre on Nine’s breakfast TV show. Enjoy this recap in all its steaminess.
The best vintage ads from the Tourism Australia archives
We went deep into the archives of Aussie advertising to find these cringeworthy campaigns, and promise it comes with a shirtless pic of Chris Hemsworth.
Chris Hemsworth gets big tick from Aussies in tourism
by Hannah Edensor
Travel Weekly’s editor has a huge crush on Chris Hemsworth and keeps a voodoo doll of his wife on her desk for when he posts photos of her on Instagram.
Cute ‘Roos beat Hemsworth as best social media image promoting Australia to the world
by Daisy Melwani
Hunk Chris Hemsworth loses out to furry creatures in what is considered the most effective social media post selling Australia to the globe.
Chris Hemsworth Scores $54 Million In Ad Value For Tourism Australia
Chris Hemsworth has proved his worth for Australia Tourism.
Tourism Australia’s new campaign makes a splash in NYC
by Anne Majumdar
Chris Hemsworth and Julie Bishop were among the Aussies at TA’s NYC premiere of its new campaign. We give you a peek to see what all the fuss is about.
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