Destinations

South African Tourism partners with Google to launch virtual travel experiences

South African Tourism and Google Arts & Culture and have announced the launch of ‘South Africa: An Explorer’s Paradise’, an online exhibition where visitors can explore the country through a collection of 500 images and videos, 55 Street Views and 20 digital stories.

The project marks the first phase in a long-term collaboration to celebrate South Africa’s diverse people, its rich cultural heritage and its breathtaking landscapes.

COVID-19 has put pressure on the tourism industry in South Africa and globally, and the project offers audiences the opportunity to virtually discover the best of the country.

“South Africa has been aptly described as a microcosm of the world, a place where civilisations meet,” Google South Africa country director Alistair Mokoena said.

With its spectacular views, stunning wildlife and unbeatable biodiversity, bustling modern cities, and vibrant economy, South Africa is often described as “A world in one country”.

“In 2019, more than 10 million people visited,” Mokoena said.

“In 2020, on average, arrivals were substantially lower – October 2020 saw 91 per cent fewer arrivals than October 2019, for example.

“We wanted to promote South Africa’s heritage and destinations in a way that hasn’t been done before to tempt them to visit in person as soon as they can.”

For South African Tourism, the launch of the virtual tourism project marks the start of formalising a relationship and partnership that will play a crucial part in the sector’s recovery.

“The Google Arts & Culture platform does a great job in creating awareness for the rest of the world to get a spectacular glimpse of South Africa, but what also excites me is the potential of the partnership to grow the sector on the digital front,” South African Tourism CEO Sisa Ntshona said.

“We know that digitally-led is the norm and, through our partnership, we hope to equip the sector with the necessary skills to thrive and adapt in a digital environment.

“We have already started introducing some of Google’s offerings at our nationwide SMME workshops and will continue with this and more throughout this year.”

 

Google Arts & Culture director Amit Sood is thrilled to see the project kick off.

“I am excited that South African Tourism and Google Arts & Culture are starting their collaboration today,” Sood said.

“The first phase of our partnership is now online to showcase incredible locations, hidden gems and adventurous activities across South Africa.

“We are looking forward to the next steps together with South African Tourism, and we hope that anyone, anywhere will get a glimpse of what the country has to offer.”

To experience South Africa and explore to your hearts’ content, visit g.co/sharesouthafrica, or download the Google Arts & Culture app on the Android or iOS store.



SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Aviation

Qantas proposes scrapping bonuses if it is “harmed”

Qantas has copped some bad press lately, but the silver lining is it’s a great excuse for Alan Joyce to get a nice makeover!

Share

CommentComments

Aviation

Boeing 737 MAX mid-air emergencies revealed in new investigation

Surprisingly the investigation came from the ABC and not from Air Crash Investigation, which kind of puts the show to shame a bit.

Share

CommentComments

Travel Agents

Western travel agents banned from booking Hajj pilgrimage

Those looking to complete Hajj will have to enter the Hajj lottery, which you are still astronomically more likely to win than the actual lottery.

Share

CommentComments

Wholesalers

Virtuoso uncovers key differences in how each generation travels

Meanwhile, Travel Weekly staff are conducting our own research to tap into the zoomer market by teaching the office dog TikTok dances. It’s not going well.

Share

CommentComments

Cruise

Royal Caribbean Group completes its comeback with all ships back at sea

To honour the milestone, all 63 ships in the group’s fleet sounded their horns at once, which most likely scared the sh*t out of nearby fishing boats and unsuspecting wales across the world.

Share

CommentComments

Travel Agents

Virgin teams up with Flight Centre for money-can’t-buy workshop

It’s the second time a Flight Centre partnership has come up this week and it’s only Tuesday! Skroo must be feeling extra convivial this week.

Share

CommentComments

Aviation

“It’s more like a bribe”: Unions slam Qantas’ $5,000 ‘thank you’ payment

Speaking of bribes, if anyone would like to bribe us with an all-expenses-paid trip to Japan we promise to give you a good review on TripAdvisor.

Share

CommentComments

Destinations

Solomon Islands to reduce mandatory quarantine

Good news for those looking to travel across the Pacific Islands! Not so good news for those who enjoy being confined to a hotel room for days on end.

Share

CommentComments

Hotels

Oakwood solidifies Aussie presence with full opening of Melbourne luxury property

Looking to treat yourself? Don’t get a chocolate at the shops, book yourself a stay at the new Oakwood property in Melbourne (or do both)!

Share

CommentComments

Aviation

Flight Centre signs landmark agreement with Rex as pilots prepare for industrial action

While seemingly struggling to win popularity among its pilots, the regional carrier has turned to its agency partners for reassurance.

Share

CommentComments

Cruise

Princess reveals The Real Love Boat crew, celebrates ‘Top Gun Agents’

Say a prayer for the poor souls tasked with wrangling a ship full of reality dating contestants hell-bent on getting frisky at sea.

Share

CommentComments

Destinations

How your clients can skip the rebound chaos with South America

Got clients keen to travel but hoping to avoid inflated prices and hoards of European Summer revellers? We’ve got the answer for you.

Share

CommentComments