News in Brief: Wednesday March 13

News in Brief: Wednesday March 13
By admin

Tourism Tasmania and Jetstar have launched a $300,000 cooperative marketing campaign to increase the numbers of visitors to Tasmania's Wilderness World Heritage Area, 30 years after its creation.

Unveiled this morning at Hobart's Henry Jones Art Hotel, the initiative features special flight prices and itineraries with the aim of encouraging more travellers to visit the "pristine wilderness area".

The coming year will see both parties collaborate on a range of strategic initiatives to provide "cost-effective" travel options for prospective domestic visitors.


Emirates has operated a one-off A380 service to Mauritius to commemorate the 45th anniversary of the island's independence.


Independent review site TripAdvisor has notched up 100 million reviews, a 50% increase year on year. It claims to be the first travel site to reach that milestone.


Amadeus is hosting an online marketing master class for its customers with Google and online marketing experts 44 Gallons presenting tools, tips and best practices. It will be held on Thursday March 21 from 1.30pm until 5.30pm with refreshments and networking to follow.


Tourism Australia has received 275,000 ‘job applications' since unveiling its ‘Best Jobs in the World' competition one week ago. The expressions of interest have been submitted by 150,000 individuals from 196 countries in the seven days since the global youth campaign was launched in London and Australia with close to 4,000 videos already uploaded.

The US has so far provided the greatest number of applications (38,000), followed by France (33,000), the UK (32,000) and Italy (30,000) with Australia at number five, with 25,000 locals so far keen to nab one of the six roles.

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