engagement

Aviation

Plane passenger proposes using inflight dessert menu

We love a good inflight engagement story, and this one from Cathay Pacific is particularly sweet. Get it? Sweet? Dessert? Okay, we’ll see ourselves out.

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Technology

How will Instagram’s ‘likes’ trial affect travel marketers?

by Christian Fleetwood

Instagram has hidden the number of likes from posts in a bid to return to a content focus, but what does that mean for businesses using them as a tool to measure engagement? Read on to find out.

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Technology

Webjet’s rising consumer engagement rivals agents

by Daisy Doctor

Does the news of Webjet’s success send you into a bit of a tizzy? Well, start breathing into the brown paper bag now.

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News

Revealed: Who's 'engaged' at airports?

Men generally have a higher percentage of smartphone engagement at airports, except in Australia where women come out on top, […]

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