REVEALED: The most popular domestic holiday destination for Aussies

Aerial view of Melbourne, Australia (morning).

More than 11.9 million Australians (58.3 per cent of the population) are planning on spending at least one night on their next trip in a domestic destination, new research has revealed.

According to the latest Roy Morgan research, Melbourne has consistently been the most popular domestic holiday location over the last decade, and over 1.5 million Australians currently intend to stay at least one night in the Victorian capital during their next trip.

Sydney is a clear second place with nearly 900,000 Australians intending to stay in the NSW capital for at least one night on their next trip.

Following in popularity is the NSW North Coast encompassing holiday towns such as Port Macquarie, Coffs Harbour, Port Stephens and Forster, with over 550,000 Australians intending to stay for at least one night on their next trip in this region.

Brisbane is the fourth most popular domestic holiday destination, with over 530,000 Australians planning on spending at least one night in Queensland’s capital on their next trip.

Just over 500,000 intend to spend at least one night on their next trip in the Victorian regional holiday destination of the Great Ocean Road including the towns of Torquay, Lorne and Port Fairy.

Australia’s smaller capital cities are also well-liked domestic destinations, with Canberra sixth most popular on 442,000, Adelaide in ninth on 385,000 and just ahead of Perth on 351,000 in 10th, and Hobart as the 15th most popular destination with 304,000 intending to spend at least one night on their next trip in the Tasmanian capital.

Check out the top 15 most popular domestic destinations for Aussies below:

Top 15 domestic destinations Australians intend to stay at least one night on next trip (Roy Morgan)

Latest News

  • Hotels

Minor Hotels announces a new luxury Anantara on Bali’s Seseh Beach

Minor Hotels has signed an agreement to manage a new-build Anantara resort and branded residences on Seseh Beach in Bali, opening in 2027. The news Anantara Dragon Seseh Bali Resort will be the first luxury beachfront resort on Seseh Beach and the third Anantara Hotels & Resorts property in Bali. The Anantara Dragon Seseh Bali […]

  • Aviation

Solomon Airlines fills Air Vanuatu gap with flights from Port Vila to Auckland

Solomon Islands’ national carrier will commence direct flights between Port Vila and Auckland from 27 May, using Solomon Airlines aircraft to continue air services linking Vanuatu and New Zealand. Solomon Islands officials together with the Vanuatu Government has worked closely with relevant New Zealand authorities to continue interim flights servicing Auckland from Port Vila. This included […]

  • Aviation

Board Air Canada in Sydney’s CBD via a sleek Light Rail

Visitors flocking to Vivid Sydney will glide through the CBD in the newest addition to the Air Canada fleet – a sleek Light Rail tram wrapped in the airline’s unique livery. The Air Canada-themed tram is part of a new marketing campaign designed to put Air Canada in lights during the Vivid Sydney festival (25 […]

  • Cruise
  • News

Carnival Splendor to the rescue of Aussies and Kiwis left stranded in Vanuatu

Carnival Cruise Line’s Carnival Splendor has come to the aid of a group left stranded in Vanuatu, following the collapse of Air Vanuatu. The group, eight Australians and one New Zealander, were visiting the island of Santo when Air Vanuatu cancelled all flights, leaving them without a way home. Carnival Cruise Line responded by offering […]

  • Hotels

QT Singapore set to open in heritage Eastern Extension Telegraph building

Bookings open today for QT Singapore, in the historic former Eastern Extension Telegraph building along Robinson Road, the first property from QT Hotels & Resorts to open outside Australian and New Zealand. Previously Accor’s So Singapore, then the Hotel Telegraph, QT Singapore will officially launch on September 16 and will feature 134 rooms, ranging in […]

  • Hotels
  • News

Minor Hotels’ Anantara group reimagines the brand as its portfolio surpasses 50 properties

Anantara Hotels & Resorts is marking a significant milestone with a reimagined brand identity as recent openings across Europe, Middle East and Asia have propelled the brand portfolio beyond 50 properties. Part of the Minor Hotels group, the Anantara visual refresh takes an elegant, pared-back approach that enables each hotel’s unique character to shine – […]