Qatar Airways Group and Qatar Tourism have unveiled major events to provide football fans with its array of entertainment including Qatar Live – which hosts more than 60 international artists throughout the World Cup.

The conference displayed synergy between travel and tourism as Qatar Airways revealed over ten projects developed with partners including Qatar Tourism, Supreme Committee for Delivery and Legacy and Qatari Diar.

The airline announced the development of beach clubs, fan zones and theme parks, in addition to hosting Qatar Live, Daydream Music Festival, Lusail Boulevard brand activation, Qatar Airways Sky House, Winter Wonderland and the naming ceremony for the MSC World Europa cruise ship.

At a press conference, Qatar Airways group chief executive, His Excellency Mr. Akbar Al Baker was joined by FIFA World Cup Qatar 2022 chief executive officer, Mr. Nasser Al Khater and MATAR Chief Operations Officer, Eng. Badr Al Meer.

His Excellency Mr. Akbar Al Baker, said: “Today we see the breadth of what can be accomplished when aviation and tourism work together.

“We are very proud to announce a wide range of world-class live entertainment coming to Qatar to celebrate the most exciting tournament that will take place in the Middle East. We look forward to our locals and tourists alike having the best of the entertainment industry readily available for their enjoyment.”

Chief executive officer, FIFA World Cup Qatar 2022, Mr. Nasser Al Khater, said: “Qatar is ready to welcome the world and host a unique edition of the FIFA World Cup – the first to take place in the Middle East and Arab world.

“Fans can expect top-class international football and a vast array of entertainment options. The live acts announced today by Qatar Airways and Qatar Tourism are sure to excite fans from everywhere as they prepare to descend on our country for an unforgettable festival of football, fun and entertainment.”

Chief operating officer at MATAR, Engr. Badr Mohammed Al-Meer, said: “MATAR is ready for the much anticipated FIFA World Cup Qatar 2022 and we look forward to welcoming fans for the mega event.

“We are introducing exciting activations at Hamad International Airport and Doha International Airport, which will embody the spirit of football and make this truly a once in a lifetime experience.”

These events include:

• Qatar Live – A series of concerts will engage audiences with performances from Enrique Iglesias, Black Eyed Peas, Maroon 5, Post Malone, J Balvin  and Robbie Williams. Alongside these world-renowned artists, Qatar Live will bring back the Daydream festival with this year’s new stage the Magic Lantern.
• MSC – On 13 November, Qatar Airways welcomes invited guests to attend the naming ceremony for MSC Cruises’ largest ship, the MSC World Europa. The ship will be docked at the Grand Terminal in the Doha Port throughout the duration of the FIFA World Cup, acting as a floating hotels. The MSC World Europa ship includes six stunning pools and 14 whirlpool baths with views of the ocean, a Balinese-style wellness centre and spa, a beauty salon, a fully equipped gym and 13 dining venues.
• Qatar Airways Sky House – To welcome travellers to Qatar, the airline will introduce Qatar Sky House, a pavilion at Al Bidda Park, which will include interactive activities such as face painting, Qverse experience, Swing the World, foosball, and the Neymar challenge. For those looking for a moment to sit back and relax, the pavilion will include two lounge areas, a Qatar Airways Privilege Club lounge and a space dedicated to relaxation.
• Qatar Airways House – At Qatar Airways House located in the Hyatt Regency Oryx Hotel, the airline is extending its hospitality to its VIP clients and guests. The national carrier will be delivering live match streaming, conferences, events, as well as, an introduction to the country’s culture.
• Qatar Airways Stadium Activation – Football fans will also have the opportunity to visit the Qatar Airways Booth in each of the stadiums and in the scenic Corniche, where they can take part in the events by visiting the fan zones before or after their respective matches or when sightseeing the 7-kilometer promenade. Each booth will include virtual football games starring Neymar, face painting, giveaways and more.
• Winter Wonderland – Qatar Airways has recently announced that it will be the Official Airline Partner and the Presenting Partner of Lusail Winter Wonderland, an original world-class entertainment and leisure destination in Qatar that will deliver unforgettable experiences to fun seekers. Lusail Winter Wonderland is a remarkable theme park located on Al Maha Island, in the heart of Qatar‘s entertainment district, that is set to open to the public in November. This theme park will feature more than 50 rides and attractions including the Qatar Airways Forest Train inside the Qatar Airways Festive Forrest, the Flume ride Arctic Splash, a giant Ice Slide, The Galleon, the Ooredoo 5G Rollercoaster, and the Ain QNB which is a 150 ft Ferris Wheel.