Events

“Convenience is the biggest weight around our necks”: Costa calls for authenticity from travel professionals

Christian Fleetwood

Christian Fleetwood

Australia’s most popular TV presenter, Costa Georgiadis, believes travel professionals are in the box seat to enact positive, environmental change in the world.

Delivering his keynote address at Travel DAZE on Wednesday in Sydney, Gardening Australia’s Logie-award-winning presenter said travel professionals as influencers are in a prime position to impact positive change in the world – but only if they’re authentic.

“What you offer people is either sustainable or it’s single-use consumption, and there’s lots of ways your influence can change the narrative,” he said.

“You are the frontline in this changing world, whether you kind of realise it or not.

“Your industry is not a niche player – it’s a big player when it comes to influence, but more so from my point-of-view, impact.”

Gardening Australia presenter Costa Georgiadis speaking at Travel DAZE 2019
Gardening Australia presenter Costa Georgiadis speaking at Travel DAZE 2019

While Georgiadis wants big businesses to phase-out single-use products, become more environmentally aware and promote local communities, he believes the real force for change comes from the authenticity of the individuals working for these companies.

He’s calling for travel professionals, as individuals, to live and breathe the values they enshrine in “mission statements” to “say ‘no’ to convenience” and embrace the power of “sending a message” with simple acts of kindness.

“Convenience is the biggest weight around our necks if we really want to take on this new paradigm moving ahead,” he told Travel DAZE attendees.

This means doing something as simple as using reusable coffee cups and cutlery, or even recycled toilet paper, and saying ‘no’ to single-use consumption. Because, as Georgiadis pointed out, “If we’re gonna talk a sustainability narrative … you have to live that.”

“Each and every one of you are a different aspect of a collective … and I think that’s where you can really start to push the parcel so that it’s not just ‘ships in the night’ – it’s currents, waves … building this narrative at each and every level.”

Gardening Australia presenter Costa Georgiadis speaking at Travel DAZE 2019
Gardening Australia presenter Costa Georgiadis speaking at Travel DAZE 2019

He added that travel professionals have a part to play in shifting the negative, nihilistic sustainability narrative by choosing to sell tours and partner with businesses that endorse the travel agent’s personal values.

“Ask yourself what you’re advertising to these different groups … but understand that the billboards that you bring in become you,” Georgiadis said.

That could mean questioning whether to send a client to places that aren’t sustainable, asking suppliers to be more environmentally aware and partnering with small businesses to “give corporate gifting the bird”, according to the TV presenter.

He also called for travel professionals to promote local communities, whether through small business partnerships, farmstead visits, or community garden projects, echoing fellow Travel DAZE keynote speaker Bob Brown in urging travellers to “promote visitor understanding” and a celebration of nature.


Kudos to all the sponsors for Travel DAZE 2019, which you can check out below…

TDAZE19_sponsor_block

SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Destinations

Aussie states and territories restrict NZ arrivals after Auckland declared a Commonwealth hotspot

by Huntley Mitchell

The trans-Tasman travel plans of Kiwis have once again been thrown into disarray thanks to a concerning COVID cluster in Auckland.

Share

CommentComments

Travel Agents

AFTA’s interim survey results reveal “distressing” statistics, says Rudd

AFTA has released interim results of its ‘Travelsectorkeeper’ survey, and they make for some pretty grim reading, according to CEO Darren Rudd.

Share

CommentComments

Aviation

American Airlines confirms pilot saw UFO, says to contact the FBI

by Ali Coulton

We don’t know about you, but we see this as proof enough to start constructing tinfoil hats and heading for the hills.

Share

CommentComments

Destinations

Here’s how Scotland is embracing the ‘new normal’

While international travel may be at a standstill, Scottish tourism businesses have kept busy adapting services for their guests and local communities.

Share

CommentComments

Wholesalers

Abercrombie & Kent unveils remote Flinders Island adventure

The luxury travel connoisseur is bringing remote and unusual parts of Australia into the spotlight with the launch of this new active adventure off the Tasmanian coast.

Share

CommentComments

Tourism

“There’s a fair bit of work to still go there”: ScoMo plays down hype around ‘vaccine passports’

by Ali Coulton

When the PM talks about international travel, the whole of Australia listens. However, in this instance, you’re going to have to switch on your eyes rather than your ears.

Share

CommentComments

Travel Agents

Flight Centre posts $234m loss, but grows its share in “large and important” Aussie leisure market

by Huntley Mitchell

If you ignore that big negative number in the headline, it’s all very positive news here from FCTG.

Share

CommentComments

Aviation

Qantas suffers $1bn half-yearly loss, pushes back international flight plans

by Huntley Mitchell

The flying kangaroo won’t be hopping overseas as soon as originally hoped, after posting a “stark, but not surprising” loss.

Share

CommentComments

Destinations

Brisvegas tapped as preferred host for 2032 Olympic Games

Crack a tinnie of XXXX Gold, because it looks like the Olympics might be coming to Queensland 32 years after Sydney’s hosting efforts.

Share

CommentComments

Cruise

Carnival Cruise Line extends US pause, as Canadian port closures spark Seabourn, Princess and HAL cancellations

Canada’s obnoxiously handsome PM, Justin Trudeau, has chucked a spanner in the works for cruise fanatics over on that side of the globe.

Share

CommentComments

Technology

Intrepid co-founder backs the Pinterest of travel apps

The social media platform claims to be the first to let users share travel-specific content to create real-world itineraries.

Share

CommentComments

Destinations

Why your clients will be drawn to Japan’s heartland once international travel restarts

by Sponsored by Gifu Prefecture Tourism Federation

With your clients no doubt itching to get back overseas, here’s a destination that’s a realistic chance of reopening to Aussies before many others.

Share

CommentComments