Flight Centre ‚Äúblended model” taking shape

Flight Centre ‚Äúblended model” taking shape
By admin


Flight Centre's "blended travel" concept, which marries online and offline bookings, is taking shape in Australia with phase three of the model delivering a "fully" integrated system which will allow consumers to switch between the channels.

The choice will remain with customers irrespective of whether they made their initial booking in a bricks and mortar travel agency or online.

The system should be up and running locally by the end of the year.

Phase 2, which involved making more product and services available online, is virtually complete in Australia with low cost airlines on the verge of being added.

In addition, a ‘Consultant Select' model has been launched in Australia which allow consumers to seek advise from a consultant if something goes wrong. In addition, a ‘Perfect Match' has been trialled that refers online consumers with agents who have recent first hand experience of the destination that are travelling to.

"Today the power is with customers and retailers need to be able to meet their needs across all sales channels, effectively allowing them to interact and transact when and how they want," Flight Centre managing director Graham Turner said. "The enhancements that are currently taking place will deliver online solutions that take away some of the pain points that customers experience when booking travel."

 

 

Latest News

  • Destinations
  • News

APT Launches 2025 Asia Adventures

APT has launched its Asia Adventures for 2025, including new luxury holidays in India, Sri Lanka and Japan. Five new tours lead guests to the highlights of India, including a seven-night cruise along the rarely travelled Lower Ganges aboard the Ganges Voyager. Further south, Sri Lanka’s greatest destinations are revealed on a new 15-day Land […]

  • Cruise
  • Luxury
  • News

Seabourn announces Western Kimberley Traditional Owners as Godparents of Seabourn Pursuit

Seabourn has named Western Kimberley Traditional Owners, the Wunambal Gaambera, as Godparents of the ultra-luxury purpose-built Seabourn Pursuit. It is the first cruise line to appoint Traditional Owners as godparents of a ship. Seabourn Pursuit embarks on its inaugural season in the Kimberley region this June. The naming ceremony will take place on Seabourn Pursuit’s […]

  • Luxury

Malolo Island Resort opens brand new Spa

Fiji’s Malolo Island has added another string to its bow – opening its $1.3 million day spa on Thursday, 18th April 2024. (Lead Image: matriarch Rosie Whitton with spa staff) Located at the edge of the resort’s luscious patch of tropical rainforest, the new “Leilani’s Spa” adds another level of elevated experiences to Malolo’s already […]