WATCH: Qantas’ new in-flight safety video ditches the retro aesthetic for a global journey

WATCH: Qantas’ new in-flight safety video ditches the retro aesthetic for a global journey
Edited by Travel Weekly


    Qantas will introduce a new onboard safety video featuring front line team members and passengers taking viewers on a journey through safety information from a variety of destinations in Australia and around the world.

    The new video replaces the Qantas Centenary themed video that has been screening since 2020.

    The old video featured travellers and Qantas workers across 100 years of the airline’s operations. Throw-backs to the swinging 60’s, displays of flowing mullets and the fashion of times-gone-by dominated the previous video, but Qantas is focused on now in its latest in-flight safety video.

    Qantas chief customer officer Catriona Larritt said the new inflight video, together with cabin crew, plays a key role in capturing the attention of travellers to watch and listen to the critical information.

    “First and foremost, the video is about familiarising our customers with safety procedures and we try to make it as engaging as possible, in particular for regular flyers who might otherwise tune out.”

    The 2024 video features Qantas pilots, cabin crew and customer service agents and Frequent Flyers sharing the safety information from their “magic place” destinations from Litchfield National Park to Lapland.

    Larritt added: “We are proud to feature our own well-travelled team members and customers, to not only deliver the safety message but also promote travel and tourism by inspiring people to explore destinations they may not have experienced throughout Australia and beyond.”

    The video will be progressively rolled out onboard Qantas flights from this week, with 75 versions including 12 different languages.

    The new Qantas safety video was filmed across 14 destinations over 40 days in temperatures ranging from -36 degrees in Lapland, Finland to 36 degrees in Jaipur, India.

    FEATURED DESTINATIONS:

    • Litchfield National Park, Northern Territory
    • Milford Sound, New Zealand
    • Los Angeles, United States of America
    • Cabo San Lucas, Mexico
    • Ningaloo Reef, Western Australia
    • Jaipur, India
    • Freycinet, Tasmania
    • Lapland, Finland
    • Seoul, South Korea
    • Marrakesh, Morocco
    • Rome, Italy
    • Paris, France
    • Sydney, New South Wales
    • Noosa, Queensland

    Check out Qantas’ Centenary video below.

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