travel marketing

Tourism

OPINION: It’s an open road to tourism’s return

by Jacqui Abbott

This blogger highlights the big opportunity that lies ahead for travel marketers on the road to recovery. However, that’s not to suggest you need a vehicle to capitalise on it.

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Travel Agents

Yes, you need to be doing marketing right now

by Nick Bendel

Are you seeking some practical, no-nonsense marketing advice? Well, you can stop looking.

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Tourism

How travel marketers can remain engaged and plan for recovery

Are you finding it all too hard in the current climate to execute your marketing strategy? Get in the zone with this.

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Tourism

Here’s why travel brands should think twice before cutting their marketing spend

by Huntley Mitchell

Some travel brands may think it is wise to pull their advertising until things die down, but such a knee-jerk reaction to COVID-19 may prove more harmful than helpful.

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Tourism

ATTN TRAVEL MARKETERS: There’s a new writing workshop coming to Sydney

Given the amount of crap he receives in his inbox every day, Travel Weekly’s editor is plugging this as a ‘MUST DO’ for travel marketers.

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Technology

STUDY: How the top travel sites drive web traffic

New research by Amazon has reiterated the importance of travel companies having a web presence, alongside a few helpful hints for small business owners.

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Tourism

OPINION: Three travel marketing trends to drive bookings in 2020

by Chris Greenwood

Are you struggling to find some form in the travel marketing game? Consider this the practice hit you needed.

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Tourism

Astronaut visits six different countries in new INTRO Travel campaign

INTRO Travel has released a new marketing campaign that’s unlike anything Travel Weekly has ever seen.

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Technology

Sustainability at “absolute forefront” of destination marketing success: ADARA

by Huntley Mitchell

Travel Weekly recently went one-on-one with ADARA’s regional sales director. For an interview, that is – not a jousting match or a game of chess.

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Tourism

Five ways to effectively engage eco-tourists

Struggling to attract the attention of eco-tourists? Well, let this handy guide turn your struggles into strengths.

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Tourism

How the travel industry can make content pay

by Andrés Lopez-Varela

Struggling to produce content that’s bringing in the moolah while still contributing to the broader goals of your company? Be inspired with this advice-filled blog from Tourism Australia’s ex-global content editor.

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Travel Agents

What’s missing from your marketing strategy?

When asked about your marketing strategy, do you fool peers with a series of bird calls or impersonations? Say tweet-tweet to this.

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