Destinations
Tourism Australia reminds international travellers what’s waiting for them with incredible new ‘8D’ videos
These incredible new vids could also come in handy for agents looking to woo some domestic clients.
Technology
How travel brands can nail their email marketing during COVID-19
by Guy Hanson
Have your email marketing results flatlined or slid since COVID-19 hit? Turn that trajectory around with this advice-filled read.
Tourism
OPINION: It’s an open road to tourism’s return
by Jacqui Abbott
This blogger highlights the big opportunity that lies ahead for travel marketers on the road to recovery. However, that’s not to suggest you need a vehicle to capitalise on it.
Travel Agents
Yes, you need to be doing marketing right now
by Nick Bendel
Are you seeking some practical, no-nonsense marketing advice? Well, you can stop looking.
Tourism
How travel marketers can remain engaged and plan for recovery
Are you finding it all too hard in the current climate to execute your marketing strategy? Get in the zone with this.
Tourism
Here’s why travel brands should think twice before cutting their marketing spend
by Huntley Mitchell
Some travel brands may think it is wise to pull their advertising until things die down, but such a knee-jerk reaction to COVID-19 may prove more harmful than helpful.
Tourism
ATTN TRAVEL MARKETERS: There’s a new writing workshop coming to Sydney
Given the amount of crap he receives in his inbox every day, Travel Weekly’s editor is plugging this as a ‘MUST DO’ for travel marketers.
Technology
STUDY: How the top travel sites drive web traffic
New research by Amazon has reiterated the importance of travel companies having a web presence, alongside a few helpful hints for small business owners.
Tourism
OPINION: Three travel marketing trends to drive bookings in 2020
by Chris Greenwood
Are you struggling to find some form in the travel marketing game? Consider this the practice hit you needed.
Tourism
Astronaut visits six different countries in new INTRO Travel campaign
INTRO Travel has released a new marketing campaign that’s unlike anything Travel Weekly has ever seen.
Technology
Sustainability at “absolute forefront” of destination marketing success: ADARA
by Huntley Mitchell
Travel Weekly recently went one-on-one with ADARA’s regional sales director. For an interview, that is – not a jousting match or a game of chess.
Tourism
Five ways to effectively engage eco-tourists
Struggling to attract the attention of eco-tourists? Well, let this handy guide turn your struggles into strengths.