Accor to transform heritage theatre into Sydney lifestyle hotel
Accor is bringing one of its funky lifestyle hotel brands to one of Sydney’s most iconic heritage buildings, so expect to hear a lot of James Brown and Prince being played from the property’s speakers.
Accor doubles down on lifestyle segment with creation of new entity
“Fantastique”, “magnifique” and “très bon” were just some of the words Accor boss Sébastien Bazin used to describe the group’s new lifestyle move.
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