Tourism Ireland’s Aussie representatives have landed themselves a fresh new office, right in the heart of Sydney’s bustling Pitt Street.
Probably to keep up with the record numbers of Aussies hitting the Emerald Isle.
The ribbon-cutting ceremony was attended by Tourism Ireland’s Vice Chair, Christopher Brooke, CEO Niall Gibbons, Consul General of Ireland Owen Feeney, Alison Metcalfe and the Sydney crew headed up by Sofia Hansson.
Speaking to a handful of trade media, Gibbons said Ireland is going through a “Golden age” of tourism, with the island welcoming more than 9 million overseas visitors who contributed €5 billion to the Irish economy.
And Aussies play no small part in their success, ranking tenth in visitor volume and sixth in terms of tourism spend, giving more bang for tourism buck than Italy, Nordic countries, the Netherlands and Spain.
And thanks to the ease of one-stop flights from the likes of Emirates, Etihad, Cathay Pacific, Qatar and Qantas, 150,000 of us have paid a visit to the Emerald Isle so far this year, increasing on 2017 by 7 per cent.
Niall also said the tourism company’s ‘Jump into Ireland’ campaign will be coming to an end shortly, with next month seeing the introduction of a fresh campaign.
The team will be concluding the Australia leg of their biggest ever trade roadshow today and will be heading over to New Zealand next week.