Switzerland Tourism announces Livio Goetz in new role for GCC market

Switzerland Tourism announces Livio Goetz in new role for GCC market

Switzerland Tourism (ST) has announced Livio Goetz to head up the GCC market, taking over from Matthias Albrecht who is the new director for the Nordic countries.

After four years in Sydney, Goetz will relocate to Dubai where his office also oversees Bahrain, Qatar, Kuwait, Oman, Saudi Arabia and the United Arab Emirates.

Goetz will begin the new role 1 July 2023, leading five staff.

“With his broad and long-standing international experience, Livio Goetz is the right person for this priority market,” head of markets east, Switzerland Tourism, Simon Bosshart, said.

“I am delighted to hand over our office in Dubai to the capable hands of this tourism expert and marketing specialist.”

Goetz’s current tenure in the Australian and New Zealand office has been successful, recently reporting figures up to 7.8 per cent higher than the record year 2019 in January.

“Navigating ST through a global pandemic has been challenging, but the team managed to maintain its relationships with the AU/NZ travel industry and the numbers show that recovery is well under way,” Goetz, said.

His predecessor is yet to be announced.

Latest News

  • Tour Operators

TTC Tour Brand reveals slew of deals across brands including Trafalgar and Contiki

Don’t miss out! TTC Tour Brand has revealed a treasure chest of deals across some of its top brands. (Lead Image: Contiki) Clients can save up to 15 per cent on select 2024 worldwide tours with Trafalgar, Insight Vacations and Costsaver. Whether it’s a last-minute break, a big Euro holiday or to explore a new […]

  • Aviation

Fiji Airways partners with Porter Airlines in US growth bid

A new partnership has been announced by Fiji Airways to increase its footprint in North America, and make it easier for visitors to reach Fijian paradise. Fiji’s National Airline has signed an interline agreement with Toronto-based Porter Airlines, which provides services in Canada and the United States of America. The agreement means visitors will only […]

  • Cruise

Flight Centre launches CruiseHQ – a cruise marketplace exclusively for agents

Flight Centre Travel Group’s B2B cruise wholesale division, CruiseHQ, is making waves with the launch of its cutting-edge booking platform, designed exclusively for travel advisors. (Leda Image: CruiseHQ team) The CruiseHQ platform seamlessly connects travel agencies with exclusive cruise holidays, offering access to a diverse portfolio of global cruise, air, and land partners. Travel advisors […]

  • Tour Operators

Feeling festive? Wendy Wu tours launches Christmas collection

Now is the time to plan your overseas Christmas escape, with Wendy Wu Tours launching its Christmas Collection Offer for travel in 2024 and 2025. Travellers can save up to $600 per person on selected 2024/25 overseas tours when they book an eligible Christmas tour between 18 April-12 June 2024. Wendy Wu Tours’ Christmas holiday packages […]

  • Destinations

OPINION: In a world of screens, we crave experience

I remember the first time I ever booked myself into a retreat. It was in the middle of Covid when my life consisted of waking up, looking at a screen, and going back to bed. I was working in sales at the time. The role required a lot of engagement with people, however the bulk […]

  • Cruise

Sun Princess: High-end dining and world class entertainment awaits

In case you weren’t already aware, Princess Cruises most extravagant ship yet, the Sun Princess is currently sailing her maiden season through the Mediterranean, and this week, we’re onboard to experience all she has to offer! The Sun Princess is the first Princess Cruise ship in the new ‘Sphere Class’ and the first in the fleet to […]