SATC reveals stunning ad showcasing Kangaroo Island post-bushfires

SATC reveals stunning ad showcasing Kangaroo Island post-bushfires

The South Australian Tourism Commission (SATC) is continuing with its push to lure domestic visitors to the state post-bushfires with a new campaign for Kangaroo Island.

Part of SATC’s #BookThemOut campaign, the ad is the work of creative agency TBWA.

In a post on LinkedIn, SATC’s executive director of marketing, Brent Hill, said: head of “Some people still want to know – what does #KangarooIsland look like if I go? What will I still be able to see and do?

“So, we shot this video to give you an idea of what you can do on KI. Today. #BookThemOut this March long weekend, or Easter or school holidays!”

Check out the spot below:

Latest News

  • Aviation

Low-cost Indian carrier SpiceJet continues to burn cash

It’s not just low-cost Australian carriers that are facing hardship. SpiceJet, India’s version of Bonza, recently announced a 72 per cent reduction in its net loss versus last year. But, despite this improvement, the airline has posted losses for six straight years. But it has secured board approval to raise up to INR 30 billion […]

  • Attractions

SAKA Museum recognised in TIME magazine’s World’s Greatest Places 2024

AYANA Resort Bali’s newly-opened cultural and events centre, SAKA Museum has been recognised in TIME magazine’s World’s Greatest Places list for 2024. Part of AYANA Bali’s resort destination, the museum integrates Bali’s rich history with state-of-the-art facilities, making it the centrepiece for the island’s spiritual and cultural heritage. TIME magazine’s inclusion of SAKA Museum in […]

  • Cruise

Silversea taps Barbara Biffi as senior vice president for global sales

Ultra-luxury and expedition cruise travel brand, Silverseas, has announced Barbara Biffi as its new senior vice president of global sales. Biffi joined the company in 2007, holding numerous positions and gaining a deep understanding of the brand, the preferences of its guests and its strategic goals, the company said. An Italian national with a wealth […]

  • Technology
  • Travel Agents

Amadeus welcomes FCM Travel as new reseller partner of Cytric Easy

Cytric Easy, the travel management tool embedded in Microsoft Teams, is to be integrated into FCM Travel portfolio. Amadeus and FCM Travel have extended their Cytric distribution agreement to include Cytric Easy. With this new agreement, global travel management company FCM Travel, becomes a reseller of the innovative travel management collaboration solution embedded into Microsoft […]