Tourism

Intrepid Travel proves sisters are doing it for themselves

In light of the female-led movements popping up across the globe over the past year, it seems fairly on point that a tour company would begin offering women’s tours about women, for women, with women.

Oh, and did we mention what’s on tomorrow? That’s right folks, it’s International Women’s Day.

giphy (56)

So who are the trailblazing company offering these incredible tours? Intrepid Travel of course.

Intrepid has developed a new line of women-only expeditions in Morocco, Iran and Jordan, encouraging female empowerment and showcasing the traditions and routines of local women in each destination.

The limited-edition tours will be available to book from March 8, 2018, recognised globally as International Women’s Day.

The itineraries, each guided by female tour leaders, will break the barriers of traditional tourism in these locales, offering a deeper understanding of female culture in each Middle Eastern nation.

The trips will expose female travellers to a range of fascinating local women – young, old, religious, conservative, rural, modern and liberal – while respecting traditional cultural values.

“With all the hallmarks of a classic Intrepid Travel adventure – local leadership, local transport, real life experiences – and an added focus on female travel and female empowerment, this new line of Women’s Expeditions offers a unique opportunity,” said Jenny Gray, regional product manager for the Middle East and Africa.

“Female travellers from around the world [can] connect with each other and learn more about Middle Eastern women and their day-to-day lives.”

“While Intrepid Travel believes in inclusiveness at all levels of our company, these female-led, women-only expeditions offer a socially responsible and culturally sensitive way for travellers to access female-only establishments, experiences and customs in these traditionally conservative countries.”

The Women’s Expeditions include: 

Morocco: Women’s Expedition

Aït Ben Haddou - Ancient city in Morocco North Africa

During this unforgettable journey to the remote and less-travelled reaches of Morocco, travellers will visit the bustling city of Marrakech before breaking bread with Berber families in their private homes, seeing how an artist co-op is empowering female rug-weavers in small villages, witnessing the verdant beauty of the far-flung Bougmez Valley, and experiencing a traditional hammam with local women. Prices start at $1,090.

Jordan: Women’s Expedition

Jordan_Petra_AlKhazneh_ByCandleLight_shutterstock_169816541

On this eight-day adventure, travellers will spend a night in Wadi Rum to learn the ancient art of Henna with traditional Bedouin Ladies, discover how Kohl has been used for years – not just as a beauty product – but to protect the eyes from the harsh desert sands, enjoy an afternoon at a local ladies-only beach at the Dead Sea, learn the art of Arabic cooking in a local home with a female host, enjoy afternoon tea with local women, and spend time with a female shepherd. Prices start at $2,125

Iran: Women’s Expedition

Kharanaq_old_city_Iran

Travellers will step inside the hidden world of an Iranian beauty salon, wander through a female-only park, take a yoga class with local women, travel by public transport in the female-only carriage of the metro, local buses and an overnight train, immerse themselves in rural nomadic life with a female host in a remote homestay with the Qashqai people, meet young female entrepreneurs, and shop, cook and learn secret recipes. Prices start at $3,495

Intrepid Travel’s commitment to women’s equality extends beyond the new line of Women’s Expeditions; the company is committed to diversity and inclusion at all levels of the business, with the ultimate goal of doubling its number of female tour leaders globally by 2020.

“While this may not be a difficult target in many countries, in traditional societies recruiting women is a much greater challenge,” said Gray.

The company has already made great progress, for the first time ever achieving a 50/50 gender split in the intake of new leaders hired in India, made possible by proactively advertising for female applicants, creating targeted social campaigns, and educating women’s families on the importance and positive attributes of female employment.

As a result of these efforts, Intrepid now employs a passionate group of 11 female tour leaders in the country who are eager to pave the way towards gender equality in Indian tourism.

“We recognise that these progressive movements don’t happen overnight. There’s still a long way to go, but through our ongoing efforts and by launching these new expeditions, we’re making encouraging progress in promoting women’s independence and boosting female employment around the world.

“It’s a core value of Intrepid and something that we are constantly working to improve.”

While the Women’s Expeditions are currently only open to female travellers due to certain cultural restrictions and societal norms, those who are interested in travelling to these destinations on a similar itinerary are encouraged to explore Intrepid Travel’s full range of tours in Morocco, Jordan and Iran at www.intrepidtravel.com.

For more information about the Women’s Expeditions, or to book, visit:

https://www.intrepidtravel.com/womens-expeditions.


SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Breaking News

Tourism

Omicron variant reaches Australia, Hunt Says Australia Ready

Here’s what you need to know.

Share

CommentComments

Destinations

Cupitt’s Estate snags gold at the 2021 Independent Beer Awards

The team at Cupitt’s Estate won three medals at Australia’s Independent Beer Awards (The Indies) including a gold. The NSW […]

Share

CommentComments

Aviation

Tourism

Qantas introduces new green tier program

Apparently the initiative is not so top tier! It’s not easy being green.

Share

CommentComments

Breaking News

Hotels

News

Mother charged with arson after hotel fire

We understand hotel quarantine can leave you hot under the collar, but this is ridiculous!

Share

CommentComments

Hotels

Hilton is hosting a festive dinner for your furry little friends

Want to feel bad about whatever you’ve brought for lunch today? Check out the spread Hilton Hotels are putting on for their guests’ dogs this Christmas.

Share

CommentComments

Tourism

Tourism Minister seeks feedback on strategy to rebuild Australia’s visitor economy

The federal government is keen to hear your thoughts about its master plan to revamp tourism and if you ask us, all we need is more gigantic roadside fruit a la Big Banana.

Share

CommentComments

Aviation

Virgin drops massive Cyber Monday sale with Bali flights from $425 and domestic fares from $49

Apologise to your bank account for us, ’cause just when you thought the Black Friday sale bombardment had ended, it’s time for Cyber Monday!

Share

CommentComments

Destinations

“sacrilège!”: Travelling influencer enrages the French with croissant faux pas

by Ali Coulton

A German influencer has infuriated Parisians by committing the ultimate crime against pastries. Can you see what’s wrong with this picture?

Share

CommentComments

Aviation

Jetstar pilot charged with murder as police continue search for missing campers

After three days of police questioning, Greg Lynn has been charged over the disappearance of two campers who went missing last year.

Share

CommentComments

Wholesalers

AAT Kings offers remote outback experience with new Queensland jaunt

This fresh itinerary promises an immersive look into Queensland’s wild west, so send your clients a case of XXXX Gold and tell them to get packing.

Share

CommentComments

Travel Agents

Flight Centre slashes package prices as Skroo urges Queensland to “move on”

Say a prayer for your Flight Centre colleagues today, because they’re about to get bombarded by travel starved bargain hunters.

Share

CommentComments

Hotels

Hilton’s new campaign encourages consumers to “travel the world” closer to home

The advertising push champions international experiences in domestic locations. For example, sipping espresso outside a Melbourne cafe and then crying because you’re not in Italy.

Share

CommentComments