CHEATSHEET: How to sell Villas over Hotels
Two families, identical budgets, two totally different holiday experiences.
Family holidays are a time to relax, explore and create cherished moments with loved ones. The difference in the way families can have memorable holidays is the important choice they make of where to stay, as it can change the experience completely.
Villa or hotel? Well, the villa industry has become an increasingly desired choice – and for a good reason too. The personalised self-contained luxury accommodation of villas is a magnificent and totally different way to holiday, it will transform your holiday experience.
So why villas? Well, not only can your client expect exclusive services including chefs, housekeeping and dedicated butlers, but lavish features including private pools, large recreational spaces, sweeping views of beach front vistas or rich green forests; villas are located in the most exotic locations around the world.
What’s more, is the team at LuxuryRetreats tailors a villa to your client’s personalised desires and holiday anticipations.
Take these two families for example. Both have the same budget, but have two totally different holiday experiences.
Two family holidays with a $10,000 budget
Family One – Villa | Family Two – Hotel |
Arrival You’ve hopped off the plane after a long journey. You collect your bags, exit the airport and are welcomed by a friendly driver lifting your luggage into your private limousine. Your hungry and tired but the seats are comfy and you’ll reach your luxury retreat in no time. | Arrival You’ve hopped off the plane after a long journey. You collect your bags, exit the airport and are unfortunately welcomed by a traffic jam in the queue for a taxi. Starving and tired, this was the last thing you wanted. |
Privacy The weather is beautiful, perfect for a swim and a sunbake. But the hotel pool and local beach is overcrowded and you’ve wasted the last 20 minutes squabbling with Tina over the last sun bed. | Privacy The weather is beautiful, perfect for a swim and a sunbake. You walk out onto the patio and dive into the villa’s private pool. Afterwards you dry off on one of your many luxury lounge beds and soak in the rays. |
Food At every lunch and dinnertime, you spend half hour fighting over which restaurant to eat at. When you finally decide, you hope you can get a booking that isn’t too early or to late. You remember you have to organise transport, and then sigh as you see how much you’re taking out of the holiday budget for food. | Food At every lunch and dinnertime you open your fridge and pantry to a full pre-stocked grocery supply. When you finally decide what you want you toss up between whether you feel like cooking yourself, or chilling round the pool while the villa chef cooks for you. |
Drinks You’ve had a big day of exploring (or chillaxing) and your keen to wind down the evening with a movie in bed and a drink. But you tell yourself not to touch the mini bar as you know the markup on alcohol is huge. You do it anyway, and spend the remaining of the holiday dreading the bill at checkout. | Drinks You’ve had a big day of exploring (or chillaxing) and your keen to wind down the evening with a movie in bed and a drink. You head over to the kitchen area and help yourself to an array of alcoholic beverages. Staying at a luxury villa means the bar stays open as long as you stay awake! |
Space You’ve had enough of the cramped hotel room and the shared common spaces. The kids and the grandparents are scattered on different floors and your tired of going up and down the elevator just to check they’re not eating all the chocolate in the mini bar. | Space You cannot get enough of the spacious open plan Luxury villa. The whole family is under the one roof, bringing everyone together. The large areas mean the family can relax or play while still creating a tranquil atmosphere. |
Comparing the villa experience to a hotel experience, makes is easy to suggest that a stay in a luxury villa residence will compliment any type of traveller’s next vacation.
Luxury Retreats have over 4,000 homes across 100 destinations worldwide. With high quality listings that can be personalised to suite the needs and desires of guests, including world-class concierge services, luxury amenities and villas in exclusive locations, a next holiday getaway with Luxury Retreats will be the ultimate experience like no other.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
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