Aussie joins first female-founded private jet and luxury solutions business

Aussie joins first female-founded private jet and luxury solutions business

Voyex has made history as the first female-founded private jet business and luxury solutions company, with founder Lilit Avetikyan joined by Australian Vanessa Budah, a former head of PR & Communications ANZ for The Travel Corporation.

The pair say Voyex, with an office in Dubai and soon to have a HQ in Saudi Arabia, will set new standards in personalised and upscale aviation built off trust, safety, comfort and purpose-driven experiences.

Avetikyan, an executive with 11-plus years in the aviation industry, including Dubai-based roles as VP of sales at Jet Luxe and director at Jetex, is offering high-end travellers a curated end-to-end journey.

“VOYEX is the culmination of our unwavering dedication and embodiment of our values and aspirations. By curating meaningful travel experiences and collaborating closely with local communities, we aim to boost tourism and create valuable employment opportunities,” she said.

Voyex intends to unlock a unique offering that will include a host of exclusive local and international experiences, Avetikyan added and that will include VIP events and access to other assets and talent. The offering will be combined with a focus on social responsibility, ensuring a holistic and sustainable approach in all its operations.

By blending innovation with tradition, local culture with modernity and style Voyex provides a ‘value-add’ in client dealings, Avetikyan said.

“By offering a complete 360-lifestyle service and the support of our ultra-personal concierge, we aim to elevate everyday living. A limitless approach that covers all business and leisure needs.”

As for Vanessa Budah, partner and VP of Communications & Lifestyle: “I’m grateful to my business partner Lilit for the opportunity to collaborate on her vision and build a travel lifestyle brand that embodies everything that we are – based off trust, purpose and attainable aspirations.

“As we pioneer diversity in the industry and regions, expat life has provided a tremendous amount of opportunity. Chartering flights and curating unique experiences in every destination, “your access to the world”… this truly is the product of an unwavering positive mindset,” she told Travel Weekly.

Voyex claims a global flight network exceeding 20,000, with a goal to become the premier private aviation lifestyle brand in the Middle East, Africa, Asia and beyond.

The Voyex operation includes:

  • Private jet charters and sales: Private jets for business executives, luxury travelers, and individuals. With a fleet of state-of-the-art aircraft.
  • Luxury lifestyle solutions: A 360-lifestyle service that caters to the needs and preferences of its clients. From tailored local and international tourism experiences to world-class concierge services.
  • Personalised end-to-end service: Delivering the very best in luxury and exclusivity, Voyex ensures that every passenger feels at home – whether in the sky or in a new destination.

(Featured image: Lilit Avetikyan (left) and Vanessa Budah head up Voyex.)

Email the Travel Weekly team at


Latest News

  • Cruise

Cruise Traveller’s new Scottish Highlands cruise tour package

Australian small ship cruising specialist, Cruise Traveller, offers a 20-night land and sea holiday in the UK aboard the Lord of the Glens. The tiny cruise line’s 52-guest boutique vessel, Lord of the Glens, is purpose-built to explore the intricate waterways and lochs of the Scottish Highlands. It boasts a rich, traditional ambience with polished […]

  • Cruise

Celebrity Xcel’s keel-laying ceremony in France, with 2025 inaugural sail planned

Construction has commenced on Celebrity Cruises’ next ship, Celebrity Xcel, with a keel-laying ceremony at the Chantiers de l’Atlantique shipyard in Saint-Nazaire, France. An Edge Series ship, Celebrity Xcel will set sail in autumn 2025, with several new yet-to-be-revealed offerings. At the ceremony, Jason Liberty, president and CEO of Royal Caribbean Group (RCG), the parent […]

  • Destinations
  • Tour Operators

Globus unveils nine new independent tours for 2025

Coach touring brand Globus has unveiled nine new independent tours for 2025, from Bangkok to Bali and Abu Dhabi to Nepal. “With Globus Independent tours, our guests are free to enjoy the many benefits of touring, untethered and unscheduled,” APAC head of marketing, Globus family of brands (GFOB), Chris Fundell said. “Providing hand-picked hotel accommodations, […]

  • Hotels

Mandarin Oriental Hotel Group opens Mandarin Oriental Mayfair

The Mandarin Oriental has opened a second property in London, the Mandarin Oriental Mayfair, in the heart of historic Hanover Square. Designed by internationally renowned Rogers Stirk Harbour and Partners, the hotel is the first new build in Mayfair in over a decade. Bringing a modern architectural approach to one of London’s most storied squares, […]

  • Hotels

Outrigger Reef Waikiki Beach Resort unveils Coral Kids Club

On top of its US$85 million (AU$150m) transformation, Outrigger Reef Waikiki Beach Resort’s new Coral Kids Club provides an engaging activity centre for kids. Designed for keiki (children), ages 5-12, the activity centre offers daily cultural workshops with hands-on activities rooted around the Āina Guardian workbook. It was developed by Candes Gentry, co-author of Eat […]

  • Hotels

Minor Hotels announces fourth franchised hotel

Minor Hotels has added to its portfolio of more than 500 hotels in operation after signing Oaks Melbourne on William Suites as its fourth franchised hotel. The 220-room apartment hotel is the third Oaks property signed under a franchise model after the Oaks Toowoomba and Oaks Townsville Metropole. The proven success of these properties highlights […]

  • Destinations

Phuket unveils cutting-edge medical facility

Minor Hotels has announced Layan Life by Anantara, a world-class medical wellness facility that is set to elevate Phuket’s reputation as an international medical wellness destination. The new facility is set across 1,767sqm within the grounds of Anantara Layan Phuket Resort and is set to open in Q3 of this year. It offers a blend […]

  • Events

Out West Piano Fest comes alive in Bathurst

The three-day symphony of the senses comes back to Bathurst, at picturesque Blackdown Farm, as Out West Piano Fest returns 25-27 October. Located just five minutes away from Bathurst NSW is a pastoral heritage, art, and culture. It was also once home to Australian artist, Tim Storrier. The extensive gardens in full spring bloom offer […]

  • Attractions
  • Cruise

Japan in Bloom with Cruise Express

Send clients out to experience the best of the Land of the Rising Sun with Cruise Express and their Japan in Bloom expedition, a 21-night adventure. As interest in Japan hits an all-time high, Cruise Express is pleased to announce its ultimate Japanese bucket list trip. This adventure is geared for Australians wanting to tick […]

  • Road & Rail

Explore Uzbekistan with Golden Eagle Luxury Trains

Golden Eagle Luxury Trains presents an exclusive itinerary to Uzbekistan with ensuite cabins, a personal cabin attendant, and off-train excursions. Travelling aboard the opulent Golden Eagle train, with ensuite cabins, guests will dive deep into Uzbekistan’s spectacularly global cultural identity. A personal cabin attendant, all porterage and gratuities and all off train excursions are included […]