News

Tourism hopes as Ellen heads for Australia

Australian tourism is gearing up for another chat show boost, this time in the form of Ellen DeGeneres as the American TV host revealed she will be filming Down Under in March.

The Ellen DeGeneres Show will film segments in Melbourne and Sydney which will air in April to a global audience.

Qantas has partnered with Aussie vitamin firm Swisse Wellness, the show's sponsor, to support the initiative, with chief executive Alan Joyce branding it a "great coup" for Australian tourism.

"The Ellen DeGeneres Show is one of the top-rating shows in the United States and screens in several key source tourism markets, making it a great platform to profile what Australia has to offer as a holiday destination," he said.

DeGeneres and Swisse global ambassador, Nicole Kidman, announced the news in an episode filmed today.

It comes at the end of a week which saw Tourism Australia hold its annual G'Day USA promotion and Qantas host its annual Spirit of Australia party in Los Angeles.

DeGeneres follows in the footsteps of Oprah Winfrey who made a much-hyped visit to Australia in December 2010. The exercise was branded a failure from a tourism perspective by some when Australian Bureau of Statistics figures revealed that the number of visitors from the US fell in 2011. However, Tourism Australia recently attributed a rise in American visitors of nearly 4% to around 472,000 people in the year to October 2012 to the "Oprah effect".

 

 

 

SEE WHAT PEOPLE ARE SAYING

Comments are closed.

Events

Bali travel forced to refund attendees after “underwhelming” event

A festival aiming to quench the thirst of those who would rather be in Bali right now was forced to issue refunds and offer free entry after attendees claim they were lied to.

Share

CommentComments

Tourism

ScoMo “in no hurry” to reopen Australia’s international borders

It appears the likelihood of more travel bubbles being announced soon is about the same as ScoMo’s beloved Sharkies winning the NRL Premiership this year … not good.

Share

CommentComments

Destinations

YIPPEE! Two-way trans-Tasman bubble finally kicks off

Today is the day, folks! As of midnight last night, the two-way trans-Tasman bubble is FINALLY open! Get the lowdown on NZ flights and tour discounts right here.

Share

CommentComments

Technology

“Do not trust the GPS”: Google Maps places rural town 85km north of its actual location

According to the mayors of a handful of rural Aussie towns, this isn’t the first time the popular travel app has caused problems for them.

Share

CommentComments

Travel Agents

“We call it the triple win”: Global Work & Travel launches new affiliate program

Have you been searching for ways to earn some much-needed moolah ever since JobKeeper ended? Here’s one that doesn’t involve busking on the street or spinning signs.

Share

CommentComments

Cruise

CLIA to welcome 18 new ships with virtual showcase

The association is bringing you all the latest vessel news from the maritime world with this exclusive showcase.

Share

CommentComments

Hotels

GM appointed to lead Best Western’s newest Aussie hotel

Australia’s newest luxe boutique hotel has named its GM who, according to the accompanying press photo, has a strong beard game.

Share

CommentComments

Travel Agents

Savenio restructures commission model

There’s been plenty of tszujing happening over at Savenio lately. However, that’s not to suggest the “Fab Five” paid the agency network a visit.

Share

CommentComments

Aviation

Qantas still committed to October restart for international flights, says Joyce

Qantas’ CEO doesn’t plan on letting a few vaccine “speedbumps” get in the way of the flying kangaroo going international in October.

Share

CommentComments

Cruise

Florida Governor sues CDC and Biden administration, demanding resumption of cruising

The lawsuit claims the US government is “singling out” the cruise industry and costing the state billions.

Share

CommentComments

Destinations

Man blows almost $20,000 after refusing temperature check at Disney World

Today, in what NOT to do at Disney World, we bring you reports of a man who blew almost $20,000 after getting kicked out for refusing a temperature check.

Share

CommentComments

Road & Rail

Rail Europe launches fresh e-learning program for agents

Are you looking to get your rail bookings back on track? Go full steam ahead with this new online training tool.

Share

CommentComments