Peninsula Tokyo reports recovery

Peninsula Tokyo reports recovery
By admin


April has seen business at the five-star Peninsula Hotel Tokyo bounce back to 85% of pre-earthquake levels.
The figure marks a huge improvement on the 10% experienced by the 267-room hotel immediately after the quake.
“There was not a single foreigner staying here back then,” regional director of communications Mark Kobayashi told Travel Today.
 Japanese domestic visitors also declined in the aftermath, but quickly recovered, along with business travellers.
Now the inbound leisure market is also returning.
‘There was a lot of pent up demand,” Kobayashi said. “The people that really wanted to come to Japan rescheduled their trip for a year later – around now.”
Australian numbers, predominantly leisure travellers, have also grown since the start of the year, buoyed by the strong Australian dollar.
“Japan is becoming a more and more Australian destination,” Kobayashi noted.
While he admitted that many travellers had been deterred by radiation risks until about six months ago, those fears were now less common with people "slowly starting to forget".
The hotel is now working closing with the Japan Tourism Agency to help rebuild tourism.
“They’re learning that the private sector can really help them,” Kobayashi said. “Especially now firms are not just concerned about promoting the brand, but about promoting the destination.”
Meanwhile, Kobayashi revealed a Japanese expansion of the Hong Kong-based hotel chain was unlikely.
“There are other countries that Peninsula is interested in before Japan,” he said.
He highlighted London and India as possibilities, but stressed that huge expansion was not on the horizon.
“We don’t want hundreds of hotels – that’s not what our brand is about,” he said.

Latest News

  • Aviation

Low-cost Indian carrier SpiceJet continues to burn cash

It’s not just low-cost Australian carriers that are facing hardship. SpiceJet, India’s version of Bonza, recently announced a 72 per cent reduction in its net loss versus last year. But, despite this improvement, the airline has posted losses for six straight years. But it has secured board approval to raise up to INR 30 billion […]

  • Attractions

SAKA Museum recognised in TIME magazine’s World’s Greatest Places 2024

AYANA Resort Bali’s newly-opened cultural and events centre, SAKA Museum has been recognised in TIME magazine’s World’s Greatest Places list for 2024. Part of AYANA Bali’s resort destination, the museum integrates Bali’s rich history with state-of-the-art facilities, making it the centrepiece for the island’s spiritual and cultural heritage. TIME magazine’s inclusion of SAKA Museum in […]

  • Cruise

Silversea taps Barbara Biffi as senior vice president for global sales

Ultra-luxury and expedition cruise travel brand, Silverseas, has announced Barbara Biffi as its new senior vice president of global sales. Biffi joined the company in 2007, holding numerous positions and gaining a deep understanding of the brand, the preferences of its guests and its strategic goals, the company said. An Italian national with a wealth […]

  • Technology
  • Travel Agents

Amadeus welcomes FCM Travel as new reseller partner of Cytric Easy

Cytric Easy, the travel management tool embedded in Microsoft Teams, is to be integrated into FCM Travel portfolio. Amadeus and FCM Travel have extended their Cytric distribution agreement to include Cytric Easy. With this new agreement, global travel management company FCM Travel, becomes a reseller of the innovative travel management collaboration solution embedded into Microsoft […]