Events
Australian Tourism Exchange 2022 concluded and next year’s location revealed!
The rumours are that next year’s event will have twice as many arancini balls and half the day will be dedicated to playing Mario Kart. Bear in mind our source for this was a 6 year old boy…
Conferences
PHOTOS: ATE goes off with a bang
If you’re like one unlucky Travel Weekly reporter who has COVID, these pics will help you live vicariously through the conference-goers.
Destinations
Tourism Australia introduces traditional names across major destinations
Australia’s destination marketing gurus are introducing a duel-naming approach, to incorporate 60,000+ years of Indigenous custodianship, language, and knowledge into the mainstream.
Tourism
Tourism Australia celebrates borders re-opening with new campaign “Come and Say G’Day”
This latest campaign almost gives Crocodile Dundee a run for its money, however, it lacks a certain pizazz that one can only get from the image of a young Paul Hogan carrying a large knife.
Tourism
Tourism Australia launches new youth oriented holiday campaign
Young tourists are getting themselves ready to work and play the Australian way, which basically means counting down the minutes until you can get pissed in someone’s backyard.
Destinations
Hamish Blake, Zoe Foster-Blake and Andy Lee front star-studded new Tourism Australia ad
The Aussie power couple are back for another Tourism Australia campaign, and they’ve brought a few of their celeb pals with them.
Destinations
Tourism WA appoints new managing director
Tourism WA’s named its new boss who, you could argue, has a tough task ahead given the state’s strict border ways.
Road & Rail
The Wiggles Team Up With Tourism Australia To Show Kids How To Travel “The Wiggly Way”
The Wiggles are teaching kids how to road trip across Australia. Rule one: pack a fruit salad and a few hot potatoes to snack on.
Destinations
Tourism Australia launches next iteration of vaccination campaign
by Huntley Mitchell
Tourism Australia continues its vaccination push and, as always, the new video is beautifully shot.
Destinations
Tourism Australia makes big media buying decision
Tourism Australia has appointed its media agency for the next five years, and confirms the pitch process was no holiday.
Destinations
‘It’s our best shot for travel’: Tourism Australia launches vaccination campaign
by Huntley Mitchell
Keen to add to the groundswell of support for getting more jabs in arms and reducing vax hesitancy? Here are some slick new social media assets for you to deploy.
Events
Tourism Minister kicks off ATE21
Tourism Australia’s largest annual travel trade event is well underway, with the arancini balls at the networking drinks proving a hit with Travel Weekly’s editor.