Aussie travel insurance company, Travel With Jane, has decided enough is enough when it comes to this darn gender inequality and is working to close the gap.
The company has decided to offer a 16 per cent discount, which is the exact figure of Australia’s current wage gap, to female customers.
As the gap has a tendency to move up and down, Travel With Jane has committed to matching the discount to whatever number the figure is until at least March 2019.
Co-founder Ben Webster thinks it’s the least they can do to pitch in.
Per Pedestrian.TV, he said, “Women are paid, on average, 16 per cent less than their male counterparts and until parity is achieved, we think it’s only fair that Australian businesses that profess to care about their female customers, cover the gap.
“Although, parity starts with salaries, why not pitch in to bridge the gap in the meantime?
“As a business focussed on the safety and wellbeing of female travellers, it’s crucial that we help advocate equality in all issues faced by our customers.
“The financial implications of a Gender Pay Gap have far reaching consequences, naturally some of which spill into the ability for women to seize every opportunity to travel, and travel safely.
“We are passionate about travel and hope that a 16 per cent discount will assist them financially with travel, if even in a small way.”
Head of community Michelle Legge also commented on the issue, saying she’d love to see other companies follow suit.
“Working women get a raw deal no matter where in the world they clock in. India currently stands at 27 per cent and the UK at 18.1 per cent.
“In the USA, women are paid 80 cents for every dollar paid to men. There is no country in the world where women earn more than men. There’s obviously no excuse for the pay gap; men and women performing the same job should make the same amount of money, end of story.
“Gender equality is as huge a challenge as it’s ever been. The difference is that today, women in Australia and beyond, have reached saturation point.
“Call it the third wave of feminism if you like, but we’re seeing that gender parity has never been more top of mind for our female customers.
“By offering a discount of 16 per cent on all travel insurance policies, we aim to assist women financially, as well as raise awareness and encourage corporate accountability here, and globally.”
The discount also applies to anyone who identifies as a woman, which is quite a big deal when considering how slow a lot of companies are in adopting open policies to gender identification.