Singapore Airlines (SIA) is automatically extending all existing PPS Club and KrisFlyer Elite statuses, for memberships that will expire between March 2021 and February 2022, by another year.
For PPS Club members, any reserve value that expires between March 2021 and February 2023 will also have its validity extended to between March 2023 and February 2024.
For KrisFlyer Elite members, any Elite miles earned in the 12 months prior to the latest extension will be automatically credited back into their accounts after their membership is extended.
SIA has also introduced several new features for both frequent flyer programs.
KrisFlyer has launched KrisFlyer Milestone Rewards, a new initiative which rewards members for Elite miles earned on SIA, SilkAir and Scoot flights.
KrisFlyer members can claim rewards such as KrisPay miles and cabin-class Advance Upgrades on board SIA and SilkAir flights at various milestones of their miles accrual journey, starting from 5,000 Elite miles earned.
Additionally, KrisFlyer members can now also earn Elite miles on Scoot flights. This will count towards KrisFlyer Elite membership status renewal or upgrade, and redemption for KrisFlyer Milestone Rewards.
PPS Club members will also enjoy additional benefits on Scoot flights from February 2021. These include priority check-in and boarding, an additional allowance of five kilograms with any baggage purchase, a one-time complimentary booking change, and complimentary standard seat selection.
JoAnn Tan, acting senior vice president of marketing planning at SIA, said: “We are very grateful to our PPS Club and KrisFlyer members for their continued loyalty to Singapore Airlines.
“Our complementary membership extension and support measures are our way of recognising their unwavering support.
“We have simultaneously expanded and enhanced our program offerings to create even more value for our members as we look forward to the recovery of air travel.”
In other news, SIA has successfully raised US$500 million ($649.8 million) via its first US-dollar-denominated bond issue.
The issuance was oversubscribed, with the final demand at more than US$2.85 billion ($3.7 billion), and it was anchored by institutional investors, according to the company.
SIA will use the proceeds for aircraft purchases, related payments and other general purposes, including refinancing of existing borrowings.
Featured image source: Singapore Airlines