Revealed: Find out what makes Aussies want to travel

Young woman with suitcase walking at the street in Barcelona

While there are many different factors that fuel the travel bug, it turns out the appeal of exploring a new destination is the reason why the majority of us choose to pack up and go.

Skyscanner’s Australia Travel Trends 2018 report has found that 68 per cent of Australians are motivated to travel by the appeal of distant lands, while 54 per cent cited rest and relaxation, and 40 per cent said it was the desire to enjoy an authentic experience.

Aussie travellers are also big on having a good yarn, with the report revealing that 73 per cent said ‘word of mouth’ played a major role when deciding on their next destination.

The power of social media also plays its role with more than 1 in 3 (34 per cent) admitting they gain their trip inspiration from social media.

For a handful (5 per cent), social media is such a strong influence in their lives for “bragging” reasons as well.

And we’re all keen as beans to get going, with a whopping 96 per cent saying travel was high on the agenda this year, and 87 per cent heading overseas at least once in 2018.

Domestic travel was also popular throughout the year with more than three quarters (81 per cent) eager to explore their homeland.

As far as travelling companions go, most Aussies said they travelled with their partner (48 per cent) or family (40 per cent) but solo travel was also a common choice, with two-fifths (39 per cent) of independent travellers choosing to explore the world on their own this year.

Solo travel was particularly popular amongst 18-29-year-olds, with nearly 2 in 5 (38 per cent) travelling by themselves this year.

The report also revealed some emerging destinations to keep an eye on in 2019, based on which cities experienced the biggest rises in bookings in the past year.

Here’s the top 10:

Lisbon, Portugal (37 per cent growth)

Lisbon Street Car

Da Nang, Vietnam (23 per cent growth)

Golden Bridge in Ba Na Hills

Kiev, Ukraine (129 per cent growth) 

Kiev-Pechersk Lavra in Kiev, Ukraine

Nice, France (33 per cent growth)

Aerial view of Apollo Statue, Place Massena, Nice, Mediterranean Sea

Thessaloniki, Greece (69 per cent growth)

People at street of historical city with traditional houses and restaurants at Thessaloniki greece

St Petersburg, Russia (49 per cent growth)

Early morning at the Savior's Blood

Nha Trang, Vietnam (33 per cent growth)

Skyline of Nha Trang

Palawan, Philippines (32 per cent growth)


Porto, Portugal (3 per cent growth)

Woman traveling in Porto city

Medellin, Colombia (23 per cent growth)

Colorful Cobblestone Street

Email the Travel Weekly team at

Latest News

  • Products

Mandarin Oriental takes a dive into swimwear with $360 board shorts

If you were inspired by The Inspired Unemployed’s Liam Moore limited-edition pair of Budgy Smugglers but want a bit more coverage, then here’s your chance. The Orlebar Brown brand has introduced an original design of the Bulldog swim short for Mandarin Oriental hotels – yours for a snip at US$242.25 (AU$360). They have been “designed […]

  • Health & Wellness
  • Luxury

Trisara showcases sustainable dining via wellspring program

Phuket-based resort Trisara is transporting guests from resort to farm to table then back again courtesy of a new limited-time program, Wellspring. The package is a collaboration with Tri Vananda, a US$182 million (AU $270 million) wellness community in northern Phuket, conceived by Montara Hospitality Group, the owners of Trisara. In addition to entitling guests […]

  • Aviation

Emirates SkyCargo expands fleet with five Boeing 777 freighters

Emirates SkyCargo announced an investment of US$1 billion (AU$1.484b) to expand its fleet with an order of five new Boeing 777 freighters. The investment follows a strong performance in the first quarter of the 2024/25 financial year. Emirates SkyCargo expects the new freighters to increase its capacity by 30 per cent. The increase enables the […]

  • Events
  • Tour Operators

ITE HCMC 2024 focuses on sustainable tourism for creating a future

The 18th annual International Travel Expo Ho Chi Minh City (ITE HCMC) will take place from 5 to 7 September at the Saigon Exhibition and Convention Center. Under the theme “Responsible Travel, Creating Future”, the expo will highlight its dedication to promoting sustainable tourism practices and showcasing innovative tourism products and services to meet rigorous […]

  • Appointments

Seasoned pro Chris Waite goes out on his own in corporate affairs & communications

Seasoned tourism and hospitality industry corporate affairs and communications professional Chris Waite has unveiled his new consultancy. Drawing on his 25 years of experience across Australia, Europe, and Asia, Chris Waite Corporate Affairs & Communications is dedicated to helping businesses build and safeguard their most valuable asset: their reputation. Waite will focus on delivering results through […]

  • News

Travel becomes the leading retirement priority in latest Equip Super research

A staggering 71 per cent of Australians are prioritising spending their retirement savings on travel, according to a recent survey by leading superannuation fund, Equip Super. Health concerns were ranked as second as the most significant priority in retirement with 56 per cent and spending on hobbies and interests takes the third spot at 54 […]