Wholesalers

Intrepid snares majority stake in New Zealand’s Haka Tours and ANZ Nature Tours

Global travel B Corp Intrepid Group has kicked off its future growth plans with a 60 per cent stake in not one, but two touring brands.

Haka Tours and ANZ Nature Tours each offer a range of culturally rich tourism experiences for both the local and international inbound markets, and were both part of Haka Tourism Group.

The acquisition bolsters Intrepid’s operational capability in New Zealand and allows it to leverage its global distribution capability to scale rapidly as local travel, as well as international tourism, recovers.

With offices in both Auckland and Wellington, Haka Tours was established by founder and CEO Ryan Sanders (pictured above, left) in 2007. Sanders will remain a board member and shareholder in the business.

Haka Tours’ board will be chaired by Intrepid CEO James Thornton (pictured above, right) and include the company’s chief operating officer, Tom Beadle.

Under the agreement, the Haka Tours team will return to their regular hours, after having worked reduced time for much of the pandemic. Haka Tours general manager Eve Lawrence will lead the business on a day-to-day basis.

Both Haka Tourism brands have a focus on immersive and authentic Māori experiences, which Thornton said is significant for Intrepid’s aim to support the growth of First Nations tourism via its range of trips throughout the world.

“Travel is back, and we’re excited to kick off our new phase of growth with this first announcement,” he said.

“New Zealand is really important to us and I can’t think of a better place for Intrepid to be expanding – both from an inbound and outbound perspective.

“New Zealand is our largest outbound market per capita of population. The country is also renowned as an international tourism destination – pre-COVID, we struggled to meet demand and we expect it to bounce back really strongly in 2022.”

Intrepid’s 2025 growth strategy will see the business expand its local travel offering globally and leverage its vertical integration capabilities.

Intrepid is the largest travel B Corp globally, and Sanders said the Haka brands will look to become a B Corp as well.

“This marks the next phase in Haka’s growth journey,” he said.

“I started Haka with the vision to do things differently and share our land and culture with people who had a passion for adventure and travelling the local way. Together with Intrepid, we’ll continue to do just that.”

The acquisition is the first one by Intrepid since the pandemic began.


SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Hotels

Historic Melbourne hotel gets multi-million dollar makeover

Rendezvous Hotel Melbourne has had a modern makeover that pays homage to its turn-of-the-century origins.  

Share

CommentComments

News

“We will not be pursuing ‘Omicron zero'”: NSW and Victoria vow to keep borders open

Victorian Premier Dan Andrews said he and his NSW counterpart Dominic Perrotett have been texting about this fandangled ‘Omicron zero’ situation, with both giving the strategy a thumbs down emoji.

Share

CommentComments

Destinations

Sri Lanka Tourism invites investors to cash in with huge incentives

The island nation’s government has made it easier to invest in tourism projects, and they reckon there are big bucks to be made. That is, if you have a spare $71K laying around.

Share

CommentComments

Wholesalers

The best bits of Wendy Wu’s Worldwide Sale

The sale includes coveted cherry blossom and autumn leaves departures on Japan trips so tell your clients to start saving up their yen now.

Share

CommentComments

Aviation

Say namaste: Qantas’ first India flights in almost a decade take to the skies

Meanwhile, the Flying Kangaroo’s Points Auction continues apace with a private jet experience set to go under the hammer.

Share

CommentComments

Hotels

Bannisters opens new Bawley Point retreat, The Jackson Ranch

Got a client who has always wanted to say “Meanwhile, back at the ranch…” in a literal sense? Book them a stay in this hidden gem.

Share

CommentComments

Travel Agents

AFTA updates campaign encouraging members to contact local MPs

Want to give your local MP a piece of your mind but don’t want to get kicked out of their office for shouting profanities? Click here.

Share

CommentComments

Cruise

Tourism

Travel Agents

Digital travel ad impressions up 40 per cent says Nielsen Ad Intel

Looks like your marketing team’s efforts are paying off, with ads views climbing dramatically in Australia following the most recent lockdown.

Share

CommentComments

News

Tourism

OMICRON: WHO urges those over 60 to cancel travel plans as SA tightens restrictions

The UN health authority warned countries that blanket bans don’t work, while an Aussie epidemiologist says the government’s current restrictions won’t make much difference.

Share

CommentComments

Wholesalers

Planeterra launches holiday fundraising for community tourism

Not sure what to get your colleague for Secret Santa? They’ll be hard-pressed to complain about a donation in their name to support community tourism projects.

Share

CommentComments

Destinations

WATCH: Rebel Wilson stars as glam castaway in new Tourism Fiji ad

The Aussie actress channels Tom Hanks’ Castaway in this latest campaign for Tourism Fiji, However, we’re not convinced Hanks could pull off the metallic dress as well as Wilson does.

Share

CommentComments

Hotels

Club Med opens first Canada property, reveals plans for new Utah ski resort

Those who enjoy the ease of an all-inclusive resort stay will be stoked to learn about Club Med’s latest spate of winter wonderland offerings.

Share

CommentComments