Indonesia pips NZ as top destination for Aussie travellers

A mother and a teenaged girl are dressed in brightly colored sarongs, blouses, and sashes and are balancing tall fruit baskets on their heads. Two sons are dressed in sarongs and white shirts. The family is walking in front of an old stone temple building which has a smoky atmosphere.
Edited by Travel Weekly


    For the first time in 50 years, New Zealand has lost its top spot as Australia’s favourite destination after Indonesia was unveiled as number one by the Australian Bureau of Statistics.

    Last year, 1.26 million Aussies travelled across the ditch, 43 per cent of them doing so for a holiday, 38 per cent to visit friends or relatives.

    Roughly 1.37 million visited Indonesia, 86 per cent of which went for a holiday, with only 7 per cent doing so to see friends or relatives.

    Australian Bureau of Statistics head of migration statistics Jenny Dobak told the Mandarin short-term returns were still recovering from COVID.

    “We can also see that short-term resident returns are recovering quicker than short-term visitor arrivals,” she said.

    “This shows that there are more Australians going overseas for a short-term trip than international visitors coming to Australia.”

    On the other hand, Australia remained the most visited by New Zealand travellers with about 1.27 million arriving in 2023.

    “Tourism New Zealand research shows Australian visitors are interested in our adventure tourism, geothermal attractions, our culture and food and wine offerings — experiences we know we can deliver on,” a spokesperson for Tourism NZ said.

    “Australia is a very important market for Aotearoa New Zealand. It is our largest visitor market, making up 38% of all holiday arrivals last year.

    “We’ll continue to work hard to grow desire for a holiday in Aotearoa New Zealand in the Australian market.”

    Provisional data from January 2024 shows 2.12 million arrivals, suggesting the COVID recovery is continuing.

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