They say a picture can say a thousand words, and hopefully the move by Princess cruises to give agents access to a stockpile of images means those thousands of words can covert to thousands of dollars’ worth of bookings.
Travel Agents can better promote cruising to clients with the addition of hundreds of Princess Cruises images to the image library on the OneSource trade site.
The integration of the Princess Media Library to OneSource will allow travel agents to create customised flyers, banners and other sales materials using images of the cruise line’s most recent onboard offerings.
Princess Cruises Vice President Australia & New Zealand Stuart Allison said the new library would give agents more freedom to personalise their sales collateral.
“The wide variety of images available on OneSource provides our travel partners with new resources to communicate the amazing experiences Princess offers its clients,” Allison said
Designed to help agents easily access Princess deals, training and marketing tools, the OneSource site provides access to the cruise line’s latest campaigns, fares, brochures, onboard flyers and on-demand sales reports and is also home to its online chat service.