Norwegian exploration travel company Hurtigruten has announced its partnership with Australasian wholesaler Adventure World Travel.
The strategic partnership will enable Adventure World Travel to incorporate Hurtigruten expeditions, including the ‘Original Coastal Voyage’ new ‘Expedition Norway’ cruises, plus core land-based excursions and tours such as ‘Norway in a Nutshell’ and ‘Follow the Lights’ in its bespoke itineraries.
As part of the strategic agreement, Adventure World Travel agents will have full access to Hurtigruten’s booking system, offering real-time availability and pricing and booking services that will include exclusive offers for Australia and New Zealand.
Hurtigruten’s Asia-Pacific managing director, Damian Perry, said the company was excited to partner with Adventure World Travel.
“Neil and the team are doing an amazing job and are professional, thorough and passionate,” he said.
“They are like-minded, have a genuine commitment to sustainability, and remain customer and trade-partner-focused like no other. I believe this partnership will benefit the trade enormously.”
Returning the compliments, Adventure World Travel managing director Neil Rodgers said: “Hurtigruten is an exceptionally well-aligned strategic partner that will enable us to launch into new destinations with a complementary unique and diverse product offering.
“Our brand synergies are entwined with our focus on sustainability and an authentic customer experience.”