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Excite Holidays and Brand USA launch music-inspired trade campaign

Excite Holidays and Brand USA have unveiled a new series of itinerary-style guides, themed around popular destinations for music across North America.

The campaign continues a partnership between the two organisations that was launched in July 2018 with the first iteration of ‘The Music That Made America’.

This year, the three guides will give agents different itinerary suggestions for their clients, featuring some of the USA’s most iconic locations for music lovers of all types.

A new guide will launch each Monday for the next three weeks, starting with ‘The Great North Music Tour’ – an adventure through the cities in the Northeast, including famous Motown locations in Detroit, jazz and blues hotspots in Chicago, and New York City’s birth of punk, hip hop and disco.

Agents can find the guides here​ and are encouraged to check back on Monday 22 July for the ‘Musical Routes of The South Tour’, and on Monday 29 July for the final instalment, ‘Pacific Coast Music Trail’.

In addition, agents can win one of five $100 Ticketmaster gift cards by taking a music-themed quiz. Click here to test your knowledge and put yourself in the running for this prize!



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