Destinations

Destination NSW appoints PwC’s Kathryn Illy as new GM of consumer marketing

Destination NSW has announced the appointment of Kathryn Illy as its new general manager of consumer marketing.

Effective 10 May, Illy joins Destination NSW from PwC Australia, where she was director of brand and marketing.

Prior to PwC, she led the development and delivery of brand and marketing programs for several financial services organisations, including Macquarie Group, Kessler Financial Services Australia and CommSec.

Destination NSW chief executive Steve Cox said: “We are delighted to have a marketing professional with Kathryn’s track record of excellence in brand strategy and customer experience delivery joining the Destination NSW team.

“As the custodian of new brands for Sydney and NSW, Kathryn will play a pivotal role in shaping the future of the state’s visitor economy.

“In particular, her experience in consumer-centred campaign design and management and digital transformation programs will contribute greatly to NSW’s goal of becoming the premier visitor economy of the Asia Pacific.”

Commenting on her appointment, Illy said: “I feel especially privileged to be joining the Destination NSW team at this critical time in the recovery of the state’s visitor economy and look forward to working with industry, government and marketing agency partners to accelerate the growth momentum.”

SEE WHAT PEOPLE ARE SAYING

Leave a Reply

Aviation

Qantas announces new routes, points offer and a supermoon scenic flight

The national carrier has been a busy bee of late, with new flights, a deal for ski bunnies and a very special lunar themed flight complete with cosmic cocktails.

Share

CommentComments

Wholesalers

CATO calls for clear roadmap for reopening of Australia’s international border

After contemplating the Federal Budget for a couple of days, Brett Jardine and the team at CATO have suggested a few amendments.

Share

CommentComments

Cruise

Dream Cruises begins vaccination of more than 700 crew members

The cruise line is rolling out COVID-19 jabs for Taiwan-based staff, making it the first cruise company to implement a comprehensive vaccination program in Asia.

Share

CommentComments

Hotels

Aussie retreat crowned world’s most romantic hotel by Tripadvisor

Whip out the rose petals and Möet, because the land Down Under is now home to the most romantic hotel in the world, according to Tripadvisor.

Share

CommentComments

Aviation

Virgin pushes back most short-haul international flights, as ScoMo refuses to guarantee quarantine-free travel in 2022

In what shouldn’t come as much of a surprise to you all, Virgin has followed Qantas in adjusting its international restart timeline.

Share

CommentComments

Cruise

Norwegian Cruise Line introduces first ship as part of new Prima Class

NCL has kicked off its first new class of ships in nearly 10 years with an absolute ripper of a vessel. Get a load of it right here.

Share

CommentComments

Wholesalers

TTC to share its huge DMC portfolio with the wider industry

The Travel Corporation has made the bold move of opening its destination management company portfolio to the rest of the industry.

Share

CommentComments

Aviation

Ex-airline CEO cops fine for refusing to provide menstrual leave

by Ali Coulton

This former top dog of the commercial aviation world argued that employees failed to provide “proof” they had their period, which doesn’t sound ideal, if you ask us.

Share

CommentComments

Destinations

REVEALED: The plan to transform Sydney’s Cockatoo Island

The plan would see the iconic island restored with added art, retail, dining and educational spaces. No word on whether the cockatoos would get a better choice of seeds and berries, however.

Share

CommentComments

Tourism

Allianz returns to the travel insurance fold

The insurance giant is back to service the travel sector. No word on its court case against ASIC, however.

Share

CommentComments

Aviation

Qantas delays international restart, as Joyce issues “hermit state” warning

Thought Qantas’ October timeline for the restart of international flights was looking rather precarious before last night’s Federal Budget reveal? Be proven right here.

Share

CommentComments

Cruise

CLIA creates new avenue for agents to lobby politicians on Australia’s cruise restart

Have your numerous attempts to highlight the plight of cruising to your local MP fallen on deaf ears? Help has arrived.

Share

CommentComments