Amadeus introduces AI technology to modernise hotel business

Robot assistant on modern hotel / office reception.
Edited by Travel Weekly


    Travel technology provider Amadeus has partnered with Microsoft to bring the power or AI to simplify hoteliers’ ability to search and understand business intelligence.

    Amadeus plans to incorporate Gen AI into an innovative new chatbot for its business intelligence suite, debuting with Agency360+.  The chatbot is powered by the Azure OpenAI Service and builds on the partnership between the two technology companies.

    Amadeus

    Amadeus

    In addition to providing access to comprehensive travel agency and corporate booking data available on the platform, hoteliers can use the new chatbot, Amadeus Advisor, to enter complex data requests and get quick answers in natural language.

    Another benefit of applying Gen AI is its ability to instantaneously collect in-depth level of insight to speed-up complex data analysis for better strategic business decisions. Its simplicity also allows less technical staff or novices access to access to information simply by entering a chatbot search and utilizing the findings accordingly.

    “We are excited to collaborate with Amadeus on this innovative experience powered by AI, that leverages both Amadeus’s deep expertise in travel and hospitality and Azure OpenAI Service capabilities,” Microsoft managing Director travel, transport & logistics, Julie Shainock, said.

    Julie Shainock.

    “Amadeus Advisor now offers a more intelligent experience to hoteliers around the world, accelerating real-time decision-making and their operational efficiencies. This is a new step in our strategic partnership with Amadeus aiming at driving innovation together and building the future of travel.”

    Amadeus Business Intelligence and Data Solutions, Michael Yeomans, added: “At Amadeus, we are committed to innovation as we work to shape the future of hospitality technology, and the Amadeus Advisor chatbot powered by Azure OpenAI Service is a great example of this ambition coming to life.

    “This is a transformational step forward in our offering to provide more intelligent and responsive technology, an improved user experience, and remove the need for hoteliers to manually comb through data. The tool quickly presents complex information in a simple and easy-to-understand format, freeing up time for hoteliers to focus on more strategic initiatives that drive revenue.”

    Latest News

    • Food & Beverage
    • Hotels

    Park Proxi Gibraltar Bowral announces partnership with Lotus Dining Group

    Renowned Lotus Dining Group will offer a new dining experience at Southern Highlands property, Park Proxi Gibraltar Bowral, Seibu Prince Hotels & Resorts has announced.  Scheduled to open on 1 September, Lotus will bring its acclaimed Asian cuisine to the Southern Highlands with a hyper-local twist. Diners can expect a blend of favourite Lotus dishes […]

    • Hotels

    Nozo Hotel Furano announce winter season exclusive package

    Nozo Hotel Furano in Hokkaido has announced a special invitation to Aussie and Kiwi travellers with an exclusive winter package, in anticipation of its first anniversary. The hotel are offering a 30 per cent discount on all rooms and breakfasts for seven-night stays or more. The offer marks the hotel’s milestone celebration and ushers in […]

    • Conferences

    Melbourne and Geelong convention centres pave the way for accessibility and inclusion

    The operators of Melbourne Convention and Exhibition Centre and the future Nyaal Banyul Geelong Convention and Event Centre have taken a significant step towards inclusivity with the launch of their latest Accessibility Action Plan. Welcoming visitors from diverse backgrounds, Melbourne Convention and Exhibition Trust (MCET) is committed to providing safe spaces to connect and engage. […]

    • Cruise
    • News

    AmaWaterways celebrates 22nd anniversary with offers on 2025 trips

    As AmaWaterways embarks on its 22nd year, the luxury river cruise line has announced a range of savings offers to make river cruising even more accessible to both new and experienced cruisers. Travellers planning ahead can enjoy savings of up to 20 per cent on a range of European itineraries in 2025. Solo travellers also […]